It's all about the rider. Everything we do is centered around that statement. We build products for riders. We've been doing it longer than anyone else, and better than anyone else.
THOR was founded by 4-time World 250cc Motocross Champion Torsten Hallman. From Sweden, Torsten "Mr. Motocross" traveled to America in the '60s, entered 9 races, won all 23 motos, and started roots for America's first motocross apparel company in 1968. Eventually known as Torsten Hallman Original Racewear (or Off Road) later to become THOR.
We've come a long way since goat skin racing gear. The list of champion Thor riders is long and will continue. Every rider is different. You have your own style and your own lines. That's why we offer a variety of gear that's designed for individual styles. We are owned and distributed by Parts Unlimited. Our vast dealership network is sure to meet your demands for quality THOR MX products. THOR and Parts Unlimited are dedicated to you - the rider.