LoveSurf is designed for the mermaid. We are inspired by the active girl in love with the ocean and everything it has to offer. We created our line for the girl who explores new horizons, discovers unmarked waterfalls, loves Mother Earth and all her beautiful colors, and finds solace in a California sunset. Our LoveSurf girls are adventurers, natural and free-spirited.
We live, work and play on the sunny shores of Southern California and our products represent that lifestyle. We take pride that our line is designed through collaborations with local artists and that the majority of our swim and activewear styles are sewn in-house in our factory in San Clemente, California.
Our products are all tested by real athletes like pro-surfers, beach volleyball pros, yogis and fitness enthusiasts from around the world to ensure the ultimate fit and comfort no matter what challenges you may come across. Our recycled, sustainable fabrics are meant to withstand the surf and sun, all while keeping their shape and keeping our girls on top of the latest fashion trends.
Our mission is to keep every active girl fit, motivated and feeling beautiful.