Digital Marketing Manager & Analytics Specialist

El Segundo California
Required Experience: 3 year(s)
Employment Type: Full-Time
Salary Range: Not available
Posted yesterday

Dwindle Distribution is a leading skateboard and apparel manufacturer with some of the top brands in the industry including Almost, Blind, Mind Trip, Enjoi, Darkstar, Dusters, Tensor and Andale. We're looking for a Digital Marketing Manager & Analytics Specialist to join our marketing department.

Responsibilities:


⏵ Strategize and execute marketing initiatives through Web, Ecommerce and Social Media outlets (Youtube, Facebook, Instagram, Twitter, branded sites, Thank You Supply, etc)

⏵ Create strategies with marketing and art department to ensure maximum reach to target market.

⏵ Review distribution plan of all online/mobile assets and determine best practices for branded campaigns, product launches, events and promotions such as: video content, banners, eblasts, product templates, panels, other digital assets

⏵ Manage company Dropbox and other digital marketing assets and organize in a user friendly manner.

⏵ Review campaign/brand assets and determine the best digital platforms, keeping in mind the user experience.

⏵ Design, and maintain brand web sites including product pages, team pages, retail lists, and landing pages for various campaigns.

⏵ Create, manage and report budget for all digital spends.

⏵ Create reports and provide analytics on web site and social media traction.

⏵ Monitor Social Media trends, tools, application, channels, and identify new platforms in early stages.

⏵ Review and report user experience, page views, activity, traffic, etc.

⏵ Measure success of Advertising and Marketing efforts.

⏵ Manage and build out reports for digital spends, ROI and identify opportunities.

⏵ Monitor, create, and implement SEO friendly text

⏵ Identify new digital opportunities, apps, programs to keep company relevant

⏵ Manage B2C and update product in a timely manner to coincide with various campaigns.

Qualifications:


⏵ Strong comprehension of web applications, HTML/HTML5 & CSS as well as technical knowledge with basic animation and Adobe Flash is a must

⏵ Strong comprehension of design applications: InDesign, Photoshop & Illustrator

⏵ Must be able to analyze various reports, present findings and react in a timely manner

⏵ Working knowledge of Java Script animation libraries, opportunities and limitations

⏵ Strong working knowledge of Shopify and Square Space

⏵ Creative thinker and innovator, with a willingness to take risks

⏵ Ability to work in a fast-paced office environment, prioritize workloads, manage multiple projects simultaneously and adapt to changing business, based on optimization.

⏵ Strong interpersonal communication skills, ability to listen, interpret and apply solutions

⏵ Self-starter, who can work independently, is extremely organized, driven, high energy, confident, passionate and has a decisive eye for detail.

⏵ College degree preferred plus at least 3+ years of relevant experience.

⏵ Must have time management skills in order to meet tight deadlines.

⏵ Must be familiar with skateboarding and youth marketing.

Please submit resume through Malakye.com