VANS:
Vans eCommerce Analyst Job in Costa Mesa, VT
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Costa Mesa, VT
Full-time | Ecommerce
About the job
Job Description
Vans: Be a Part of the Original
It was never about waving the brand like a flag, it was always about the people Paul Van Doren
Vans is the original action sports footwear company, rooted in authenticity and creativity. Founded in 1966, Vans has thrived on a legacy of impacting our greater community through four pillars: action sports, music, art and street culture. We are constantly inspired by the expressive creators within our company and community as they bring new and innovative perspectives to help shape and transform the future of our business.
At Vans, our culture sets us apart and influences everything we do. We are driven by five values:
We are determined. We are connected to our consumers and to each other. We are inclusive. We are expressive and fun. And most of all, we are a family.
Vans is a subsidiary of VF, the worlds largest apparel and footwear company, comprised of more than 25 brands. We are leaders in global footwear, apparel and accessories, available in more than 170 countries worldwide. As we continue to expand, VF and Vans take great measures in developing and growing our people.
Vans is founded on a culture of learning. We take pride in our ability to facilitate learning opportunities by providing the resources and tools necessary to support each individuals pursuit of growth to achieve future goals. In order to prioritize career growth within our company, Vans offers courses on topics such as leadership, communication, collaboration and technical skills to ensure our employees are self-motivated and fulfilled with our rapidly growing business.
By joining the Vans family, you will be immersed in an environment of incredibly supportive and collaborative people. We work very hard across a multitude of large initiatives to bring the Van Doren spirit to life. We live for what we do.
Ecommerce Analyst, Ecommerce: Become the Newest Member of the Vans Family
Using Google Analytics Premium and other platforms, the Ecommerce Analyst will conduct analysis, draw insights and report findings to drive digital business growth. You are a strategic thinker with strong analytical skills and ability to translate findings into actionable recommendations. You will ensure site experiences are continually optimized to drive growth while identifying and prioritizing optimization and A/B testing opportunities. This position requires extensive experience with online, consumer-facing properties and a deep understanding of analytics, good user experiences, and what drives conversion and retention.
How You Will Make a Difference:
Leverage data to gain insight into user experience and behavior in order to drive the appropriate merchandising, A/B testing and seo strategies. Responsible for fully understanding the functionality and application of site analytics tools such as Google Analytics and Clicktale. Use this knowledge to answer business questions, drive insights and roadmap actionable next steps. Recommend, execute and evaluate A/B tests that improve the user experience and support the business needs. Create, conduct and refine ongoing analysis of business performance required to support site decisions on a daily basis. Assist in development and execution of SEO strategies. Manage rank monitoring and other SEO tools. Build web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance business goals.
Skills for Success:
Years of Related Professional Experience: 3-5+ years
Educational/ Position Requirements:
Be a highly motivated self-starter
Highly analytical problem solver and creative thinker
Bachelors degree
2+ years of work experience in analytical role
Experience working with Adobe Analytics or Google Analytics
Knowledge of Business Intelligence or A/B testing tools
Some knowledge of HTML, CSS or JavaScript
Have an understanding of effective report/dashboard design and standards
Be able to translate data analysis into business recommendations
Special Physical and/or Mental Requirements:
Travel by air and overnight, as required 5% of time.
Lifting and/or bending 25lbs
Vans: Be a Part of the Original
It was never about waving the brand like a flag, it was always about the people Paul Van Doren
Vans is the original action sports footwear company, rooted in authenticity and creativity. Founded in 1966, Vans has thrived on a legacy of impacting our greater community through four pillars: action sports, music, art and street culture. We are constantly inspired by the expressive creators within our company and community as they bring new and innovative perspectives to help shape and transform the future of our business.
At Vans, our culture sets us apart and influences everything we do. We are driven by five values:
We are determined. We are connected to our consumers and to each other. We are inclusive. We are expressive and fun. And most of all, we are a family.
Vans is a subsidiary of VF, the worlds largest apparel and footwear company, comprised of more than 25 brands. We are leaders in global footwear, apparel and accessories, available in more than 170 countries worldwide. As we continue to expand, VF and Vans take great measures in developing and growing our people.
Vans is founded on a culture of learning. We take pride in our ability to facilitate learning opportunities by providing the resources and tools necessary to support each individuals pursuit of growth to achieve future goals. In order to prioritize career growth within our company, Vans offers courses on topics such as leadership, communication, collaboration and technical skills to ensure our employees are self-motivated and fulfilled with our rapidly growing business.
By joining the Vans family, you will be immersed in an environment of incredibly supportive and collaborative people. We work very hard across a multitude of large initiatives to bring the Van Doren spirit to life. We live for what we do.
Ecommerce Analyst, Ecommerce: Become the Newest Member of the Vans Family
Using Google Analytics Premium and other platforms, the Ecommerce Analyst will conduct analysis, draw insights and report findings to drive digital business growth. You are a strategic thinker with strong analytical skills and ability to translate findings into actionable recommendations. You will ensure site experiences are continually optimized to drive growth while identifying and prioritizing optimization and A/B testing opportunities. This position requires extensive experience with online, consumer-facing properties and a deep understanding of analytics, good user experiences, and what drives conversion and retention.
How You Will Make a Difference:
Leverage data to gain insight into user experience and behavior in order to drive the appropriate merchandising, A/B testing and seo strategies. Responsible for fully understanding the functionality and application of site analytics tools such as Google Analytics and Clicktale. Use this knowledge to answer business questions, drive insights and roadmap actionable next steps. Recommend, execute and evaluate A/B tests that improve the user experience and support the business needs. Create, conduct and refine ongoing analysis of business performance required to support site decisions on a daily basis. Assist in development and execution of SEO strategies. Manage rank monitoring and other SEO tools. Build web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance business goals.
Skills for Success:
Years of Related Professional Experience: 3-5+ years
Educational/ Position Requirements:
Be a highly motivated self-starter
Highly analytical problem solver and creative thinker
Bachelors degree
2+ years of work experience in analytical role
Experience working with Adobe Analytics or Google Analytics
Knowledge of Business Intelligence or A/B testing tools
Some knowledge of HTML, CSS or JavaScript
Have an understanding of effective report/dashboard design and standards
Be able to translate data analysis into business recommendations
Special Physical and/or Mental Requirements:
Travel by air and overnight, as required 5% of time.
Lifting and/or bending 25lbs