Van Mart :
Social Media Specialist Job in Huntington Beach , CA

"The Van Life" is about exploring the outdoors, traveling to deserted places and moving on at any given moment. The Van life isn't an end, it's the beginning to a new way of living, appreciating all that is around us.

We Are The Van Mart.

We’re looking for a Social Media Specialist to join our team in Huntington Beach.

Responsibilities include:
• Develop and implement highly strategic and comprehensive social media plans; ensure consumer acquisition and engagement to support the company's overall objectives
• Create innovative and strategic content across all social media platforms, including Facebook, Instagram, and YouTube
• Measure, track, and report on how social media content is performing and advise team members on how to use the data
• Collaborate with key cross-functional departments to confirm social media campaign effectiveness; ensure that social media is incorporated into all of the company's campaign
• Monitor competitive social landscape, market changes, and developments; remain current on emerging industry and digital trends; provide highly strategic recommendations
• Work with develop and plan strategic and tactical digital launches; oversee the social media budget and provide updates to necessary partners
• Engage in daily conversations with followers and respond to questions efficiently and accurately; send escalated issues to consumer affairs and legal as necessary

PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:
• Lead, develop, and execute smart, unexpected creative solutions and storytelling in alignment with brand identity aesthetics to meet objectives and KPIs
• Partner with creative team to conceptualize and design content series to be deployed across all social media channels
• Collaborate with the Art Department and Communications team to brainstorm content strategy and plan editorial calendar for social media
• Real-time design and execution of social-first assets by channel including but not limited to video, short-form GIFs/boomerangs/time-lapse, static images, etc
• Provide design support for regional social media needs
• Prepare and manage retouching and other production needs on own project
• Create weekly content for posting purposes across media channels
• Participate in internal meetings as well as interact with external vendors where needed
• Work closely with, communicate and present creative with all key stakeholders and counterparts
• Deliver assets in the correct format and on time Experience
• Cover events and upcoming events

Qualifications
• Experience of graphic/digital design/video editing experience, in house or at an agency
• Exceptionally skilled at image curation, visual storytelling, typography, layout, form and color
• Experience in mild editing for videos and reels
• In-depth knowledge of Adobe Creative Suite
• Well-rounded design experience across all social media channels
• Ability to create gifs/reels and other lightweight video social content
• Highly creative, collaborative, positive, and proactive
• Keen sense for color, layout, form, imagery, typography, and composition
• Strong writing skills with impeccable grammar and spelling
• Ability and willingness to travel to events within the states
• Self starting - go getter