The North Face:
Senior Brand Management Director (Mountain Sports and Mountain Athletics) Job in Alameda, CA, VT
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Alameda, CA, VT
Full-time | Management - Brand, Marketing
About the job
As part of The North Face Marketing team, this position will work collaboratively on the overall marketing strategy, consumer understanding and marketing execution for our Mountain Sports and Mountain Athletics territories. It is a key strategic role that will manage a team of brand managers as well as work closely with the Director of Sports Marketing and our Athlete and Experiences team. The individual will be responsible for managing a high performing team and delivering long-term growth strategies, programs and product marketing for the brand.
KEY RESPONSIBILITIES:
- Works cohesively with the Global GMs of assigned territories to execute strategic direction, territory’s financial targets and global vision of the category to the marketplace.
- Drive both revenue growth and profitability, in connection with our five year strategic plan and financial forecast, through deep partnership with each TNF region and Regional GMs.
- Lead the development of the long term vision for MS/MA territories. Inspires team to think conceptually and develop big ideas while concurrently supporting the team on the process of bringing ideas to life.
- Design and implement marketing programs to support our key seasonal products.
- Develop relationships with product development, retail and marketing to ensure positive creative direction as a brand.
KEY RESPONSIBILITIES:
- Works cohesively with the Global GMs of assigned territories to execute strategic direction, territory’s financial targets and global vision of the category to the marketplace.
- Drive both revenue growth and profitability, in connection with our five year strategic plan and financial forecast, through deep partnership with each TNF region and Regional GMs.
- Lead the development of the long term vision for MS/MA territories. Inspires team to think conceptually and develop big ideas while concurrently supporting the team on the process of bringing ideas to life.
- Design and implement marketing programs to support our key seasonal products.
- Develop relationships with product development, retail and marketing to ensure positive creative direction as a brand.