Under Armour:
Sr. Lead, Global Media Job in Baltimore, VT
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Baltimore, VT
Full-time
About the job
Under Armour is all about performance. Because what we make empowers athletes in every form to push themselves, to turn good into great, and to stay hungry for whatever comes next. And this is exactly what we expect from each other.
Working with us means one key thing: no matter what you do, you see every day and every project as a chance to push your field forward. In every store and every office, we build teams where everyone is an MVP. And together we tackle every challenge head on. Because we work to push the gear, the game, and ourselves farther.
We’re looking for people who do more than good work. We’re looking for the Best in Every Game.
Under Armour is the chosen brand of this generation of athletes... and the athletes of tomorrow. We're about performance - in training and on game day, in blistering heat and bitter cold. Whatever the conditions, whatever the sport, Under Armour delivers the advantage athletes have come to demand.That demand has created an environment of growth. An environment where building a great team is vital. An environment where doing whatever it takes is the baseline and going above and beyond to protect the Brand is commonplace.The world's hungriest athletes live by a code, a pledge to themselves and everyone else: Protect This House... I Will. Our goal is to Build A Great Team! Will YOU…Protect This House?!
Summary
The Senior Lead of Global Media- Connected Fitness will be responsible for bringing the Under Armour brand to life, via media support, across our Connected Fitness ecosystem. Reporting to the Senior Director of Global Media, you will work with global marketing, sales, product and content teams to bring UA’s campaigns in front of consumers, through both owned- and earned-media channels. Your focus will be to lean into our platforms and create the most authentic and engaging experiences for our user-base to engage with our brand. The perfect candidate will be someone who enjoys creating new media experiences, thrives on telling stories in new ways, and has the capacity to connect-the-dots across multiple functions within an organization.
What will you do?
Brainstorm media/marketing ideas with the sales & brand teams, as well as the community editors, and drive strategy for the global regions
Plan, secure, manage & report on campaign-specific digital media in the US
Package insights and learnings up to merchandise them across the organization
Serve as a media test-and-learn incubator for the Connected Fitness Sales teams
What do you need?
GET IT DONE – ACCOUNTABILITY Maintains a high level of cooperation by communicating responsibilities and expectations to others. Takes ownership of team results by tracking individual Teammate contributions.
FIND A BETTER WAY – CREATIVITY & INNOVATION Continuously generates new ideas, strategy, and solutions -weighing options and taking risks. Encourages Teammates to share, build on, and challenge new ideas, products or solutions.
WIN TOGETHER – COLLABORATION Communicates within and across teams to solve problems and hit team goals. Takes on the role of the expert or leader as needed. Builds working relationships across matrixed teams in order to integrate individual perspectives. Acknowledges and encourages contributions of other Teammates
THINK GLOBALLY – GLOBAL PERSPECTIVE Seeks and applies understanding of cultural differences and demonstrates knowledge of global trends (social, political and/or economic), making the connection as to how they impact team goals.
MAPTHE FUTURE-STRATEGIC VISIONING Communicates team vision and goals in alignment with UA's strategic direction. Recognizes the potential impact of internal and external challenges on future state of the business unit, and develops action plans to meet these challenges.
BULID A GREAT TEAM-BUILDING TALENT Seeks opportunities to develop own leadership skills. Creates an environment for Teammates to grow and demonstrate new skills. Provides constructive and behavior-based feedback on performance and development. Motivates Teammates by tracking goals and celebrating significant milestones. Applies understanding of current and future talent needs in selection and development of talent.
MAKE THE RIGHT CALL – INTEGRITY & ETHICS Acts in alignment with UA values and principles, encouraging other Teammates to do the same.
What have you accomplished already?
A digital native with 8+ years’ experience in marketing communications. Social media and content marketing experience preferred
Successful cross-functional relationships & history of collaboration
Ability to think and act both strategically and tactically is critical to the success of the role
Strong organizational skills with the ability to juggle multiple projects and adjust priorities in a fast-moving business environment
#LI-96559323_SM1
At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.
Working with us means one key thing: no matter what you do, you see every day and every project as a chance to push your field forward. In every store and every office, we build teams where everyone is an MVP. And together we tackle every challenge head on. Because we work to push the gear, the game, and ourselves farther.
We’re looking for people who do more than good work. We’re looking for the Best in Every Game.
Under Armour is the chosen brand of this generation of athletes... and the athletes of tomorrow. We're about performance - in training and on game day, in blistering heat and bitter cold. Whatever the conditions, whatever the sport, Under Armour delivers the advantage athletes have come to demand.That demand has created an environment of growth. An environment where building a great team is vital. An environment where doing whatever it takes is the baseline and going above and beyond to protect the Brand is commonplace.The world's hungriest athletes live by a code, a pledge to themselves and everyone else: Protect This House... I Will. Our goal is to Build A Great Team! Will YOU…Protect This House?!
Summary
The Senior Lead of Global Media- Connected Fitness will be responsible for bringing the Under Armour brand to life, via media support, across our Connected Fitness ecosystem. Reporting to the Senior Director of Global Media, you will work with global marketing, sales, product and content teams to bring UA’s campaigns in front of consumers, through both owned- and earned-media channels. Your focus will be to lean into our platforms and create the most authentic and engaging experiences for our user-base to engage with our brand. The perfect candidate will be someone who enjoys creating new media experiences, thrives on telling stories in new ways, and has the capacity to connect-the-dots across multiple functions within an organization.
What will you do?
Brainstorm media/marketing ideas with the sales & brand teams, as well as the community editors, and drive strategy for the global regions
Plan, secure, manage & report on campaign-specific digital media in the US
Package insights and learnings up to merchandise them across the organization
Serve as a media test-and-learn incubator for the Connected Fitness Sales teams
What do you need?
GET IT DONE – ACCOUNTABILITY Maintains a high level of cooperation by communicating responsibilities and expectations to others. Takes ownership of team results by tracking individual Teammate contributions.
FIND A BETTER WAY – CREATIVITY & INNOVATION Continuously generates new ideas, strategy, and solutions -weighing options and taking risks. Encourages Teammates to share, build on, and challenge new ideas, products or solutions.
WIN TOGETHER – COLLABORATION Communicates within and across teams to solve problems and hit team goals. Takes on the role of the expert or leader as needed. Builds working relationships across matrixed teams in order to integrate individual perspectives. Acknowledges and encourages contributions of other Teammates
THINK GLOBALLY – GLOBAL PERSPECTIVE Seeks and applies understanding of cultural differences and demonstrates knowledge of global trends (social, political and/or economic), making the connection as to how they impact team goals.
MAPTHE FUTURE-STRATEGIC VISIONING Communicates team vision and goals in alignment with UA's strategic direction. Recognizes the potential impact of internal and external challenges on future state of the business unit, and develops action plans to meet these challenges.
BULID A GREAT TEAM-BUILDING TALENT Seeks opportunities to develop own leadership skills. Creates an environment for Teammates to grow and demonstrate new skills. Provides constructive and behavior-based feedback on performance and development. Motivates Teammates by tracking goals and celebrating significant milestones. Applies understanding of current and future talent needs in selection and development of talent.
MAKE THE RIGHT CALL – INTEGRITY & ETHICS Acts in alignment with UA values and principles, encouraging other Teammates to do the same.
What have you accomplished already?
A digital native with 8+ years’ experience in marketing communications. Social media and content marketing experience preferred
Successful cross-functional relationships & history of collaboration
Ability to think and act both strategically and tactically is critical to the success of the role
Strong organizational skills with the ability to juggle multiple projects and adjust priorities in a fast-moving business environment
#LI-96559323_SM1
At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.