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North Vancouver, BC

Full-time | Marketing

About the job

As a CRM Marketing Coordinator, you will support the tactical implementation of email, app communications, and other customer relationship management (CRM) executions. You will support the CRM team in executing campaign-level Omni-channel plans in support of base marketing team goals and objectives, helping to implement process improvements.Key responsibilities and accountabilities: ! Setup and manage push notifications, in-app messaging, email communications and other CRM-related communications. ! Assist in improving and documenting CRM processes and email/app best practices ! Localize and version HTML files for supported countries and languages! Exercise your skills in project management, HTML/CSS, and Adobe Photoshop/XD to drive the tactical implementation of the CRM program! Assist in execution of seasonal programs/campaigns including versioning and coding ! Troubleshoot technical issues related to HTML templates and other aspects of execution! Consolidate information from various sources to maintain calendars and status documents that keep stakeholders informed about CRM communications. ! Review, proofread, and refine copy to adhere to brand standards, maintain best practices, and ensure the communication is correct and error-free. ! Monitor results to ensure they are tracking against business goals, raising the flag to the CRM Lead as needed! Support the CRM Lead by providing recommendations on program innovation including A/B testing, new campaigns/programs, etc. ! Support the CRM lead in day-to-day email/direct channel program management including regular importing of subscriber/customer data and the set-up, testing and deployment of campaignsAdditional experience, education and/or skills required:! Bachelor’s degree in business, marketing, or communications! 1-2 years’ experience in CRM, campaign management, or email/mobile app marketing.! Knowledge of HTML/CSS, including best practices and rendering troubleshooting! Knowledge or willingness to learn UX design for email, Adobe Photoshop, and Adobe XD! Interest in learning new skills that will support the future the success of the CRM program! Understanding of customer lifecycle and ability to apply insights to marketing campaigns! Works smart by setting effective work goals, establishing priorities and planning well in order to produce quality work! Ability and willingness to research and gain industry knowledge and best practices ! You can work effectively and adapt quickly in a fast moving, multi-project environment! You challenge the status quo, champion change, and can influence change in others! You are always thinking in the shoes of the customer / consumer ! You are innovative and creative, with a logical and methodical approach to problem solving! You are a strong communicator who can work with cross functional teams from other channels of the business! You remain highly flexible and adaptable when faced with ambiguity ! Excellent organizational skills with strong attention to detail! You effectively balance autonomy and collaboration! You inspire breakthrough thinking and continuous improvement! You seek the best (sometimes not the easiest) solutions, with an unwavering commitment to do what is right! Your passion for your work is paralleled by your passion for getting outside and living it ! You are results-driven and have a passion for pursuing audacious goalsApply for this job
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