Nike, Inc.:
MGR, GC - NIKE.COM/APP BUSINESS Job in Shanghai, Shanghai, China Mainland, VT
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Shanghai, Shanghai, China Mainland, VT
Full-time
About the job
Nike does more than outfit the world’s best athletes. We are a place to explore potential, obliterate boundaries, and push out the edges of what can be. We’re looking for people who can grow, think, dream and create. Every employee brings inspiration and innovation to our business, and we seek achievers, leaders and visionaries.
THE ROLE
Nike Direct Digital Commerce is a strategic focus and the growth engine for Nike, Inc. As a member of NDDC, you will lead high impact, high visibility initiatives to grow Nike App. As part of that work, you will be on the front seat driving one of Nike’s fastest growing business.
RESPONSIBILITIES
* Business Result & User Growth: Support Nike app business owner to own the revenue and user growth target. Implement strategies to drive acquisition, retention, and conversion with consumer obsession and innovation
* Cross-Functional Team Activation: Build relationships and partnerships across Site Merchandising, Channel Marketing, Performance Marketing, Membership Merchandising, Digital Product, Digital Ops, CS, Business Analytics, Business Planning, Finance to effectively and efficiently deliver high impact priorities
* Commercial & User Growth Hacking: Lead new out-of-the-box experiments to pilot and scale campaigns that drive user growth and direct revenue impact
* Read & React: Lead weekly business read-out from on-site performance / user/ product lens and run live ops against the business target. Proactively monitor analytics to improve all metrics at the funnel and reiterate quickly
* Data-Driven Decisions: Identify gaps, develop hypotheses, and execute in-depth analyses with the support from Business Analytics team to translate data into actionable insights and make fast decisions
THE ROLE
Nike Direct Digital Commerce is a strategic focus and the growth engine for Nike, Inc. As a member of NDDC, you will lead high impact, high visibility initiatives to grow Nike App. As part of that work, you will be on the front seat driving one of Nike’s fastest growing business.
RESPONSIBILITIES
* Business Result & User Growth: Support Nike app business owner to own the revenue and user growth target. Implement strategies to drive acquisition, retention, and conversion with consumer obsession and innovation
* Cross-Functional Team Activation: Build relationships and partnerships across Site Merchandising, Channel Marketing, Performance Marketing, Membership Merchandising, Digital Product, Digital Ops, CS, Business Analytics, Business Planning, Finance to effectively and efficiently deliver high impact priorities
* Commercial & User Growth Hacking: Lead new out-of-the-box experiments to pilot and scale campaigns that drive user growth and direct revenue impact
* Read & React: Lead weekly business read-out from on-site performance / user/ product lens and run live ops against the business target. Proactively monitor analytics to improve all metrics at the funnel and reiterate quickly
* Data-Driven Decisions: Identify gaps, develop hypotheses, and execute in-depth analyses with the support from Business Analytics team to translate data into actionable insights and make fast decisions