Nike, Inc.:
Retail Brand Manager – Category, Global Job in Portland, VT
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Portland, VT
Full-time | Marketing
About the job
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.
Nike, Inc.'s storytellers, Marketing and Communication sets the brand tone. A creative force of specialists tell Nike’s stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.
DescriptionAs the Global Retail Category Brand Manager you'll be responsible for developing the category end in mind journey for Nike Direct Stores. You'll be accountable for developing tools and direction that deliver against the 365 and seasonal retail brand strategies for an assigned category, while also acting as the global curator and connector of best in class retail experiences that ultimately inspire and serve the GEO’s, territories and key cities.Key Responsibilities:Develop and drive world class category product storytelling solutions for Nike Direct Stores and feed into broader GBM organization.
Lead & oversee the execution of seasonal and 365 retail directives for category defining and business driving product stories.
Partner with Editorial and Digital Channel category counterparts to develop and drive a seasonal omni-channel journey at stores through an intentional and integrated global Nike Direct Brand offense.
Deliver brand distinction through stories, concepts and experiences that connect across innovation, sport & culture.
Manage the seasonal Retail Lab buildout for assigned category and ensure work delivers against aligned priorities. Primary point of contact to drive key seasonal deliverables at gate.
Support the functional gameplan process.
Inspire, empower & serve geos with strategies, tools and guidance focused on enabling flawless execution for Nike Direct priorities.
Proactively partner to capture & apply consumer first, data driven retail insights.
Probe and mine capabilities and foster a test and learn mindset that informs future strategies.
Lead and drive global best practices and standards. Capture and deploy geo and city key learnings for broader scale
Leverage and apply geo and city insights to inform future strategies to dominate key cites and doors.
Lead and develop a world class global team with a focus on unleashing creativity & maximizing human potential.
QualificationsRequired:A Bachelor’s degree in related discipline
5+ years work experience in the following: retail marketing, visual merchandising, retail space planning and/or event design
2 additional years required in lieu of a degree
In-depth knowledge of the Global Marketplace with an understanding of the competitive market, consumers and retail trends
Preferred:Prior management experience leading projectsand/or a team
Prior experience in the fashion or sporting goods industry
Background in building retail experiences
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
Job ID 00401864
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.
Nike, Inc.'s storytellers, Marketing and Communication sets the brand tone. A creative force of specialists tell Nike’s stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.
DescriptionAs the Global Retail Category Brand Manager you'll be responsible for developing the category end in mind journey for Nike Direct Stores. You'll be accountable for developing tools and direction that deliver against the 365 and seasonal retail brand strategies for an assigned category, while also acting as the global curator and connector of best in class retail experiences that ultimately inspire and serve the GEO’s, territories and key cities.Key Responsibilities:Develop and drive world class category product storytelling solutions for Nike Direct Stores and feed into broader GBM organization.
Lead & oversee the execution of seasonal and 365 retail directives for category defining and business driving product stories.
Partner with Editorial and Digital Channel category counterparts to develop and drive a seasonal omni-channel journey at stores through an intentional and integrated global Nike Direct Brand offense.
Deliver brand distinction through stories, concepts and experiences that connect across innovation, sport & culture.
Manage the seasonal Retail Lab buildout for assigned category and ensure work delivers against aligned priorities. Primary point of contact to drive key seasonal deliverables at gate.
Support the functional gameplan process.
Inspire, empower & serve geos with strategies, tools and guidance focused on enabling flawless execution for Nike Direct priorities.
Proactively partner to capture & apply consumer first, data driven retail insights.
Probe and mine capabilities and foster a test and learn mindset that informs future strategies.
Lead and drive global best practices and standards. Capture and deploy geo and city key learnings for broader scale
Leverage and apply geo and city insights to inform future strategies to dominate key cites and doors.
Lead and develop a world class global team with a focus on unleashing creativity & maximizing human potential.
QualificationsRequired:A Bachelor’s degree in related discipline
5+ years work experience in the following: retail marketing, visual merchandising, retail space planning and/or event design
2 additional years required in lieu of a degree
In-depth knowledge of the Global Marketplace with an understanding of the competitive market, consumers and retail trends
Preferred:Prior management experience leading projectsand/or a team
Prior experience in the fashion or sporting goods industry
Background in building retail experiences
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
Job ID 00401864