Nike, Inc.:
tmall digital project manager – membership Job in Shanghai, Shanghai, China, VT
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Shanghai, Shanghai, China, VT
Full-time | Retail
About the job
Nike does more than outfit the world’s best athletes. We are a place to explore potential, obliterate boundaries, and push out the edges of what can be. We’re looking for people who can grow, think, dream and create. Every employee brings inspiration and innovation to our business and we seek achievers, leaders and visionaries.
Reporting to director of Tmall innovation and new business and based in our Greater China(GC) Headquarters in Shanghai, you will drive, implement and execute the membership program growth on Nike Tmall platform working closely with Nike cross functional teams and our counterparts at Alibaba Group.
Responsibilities:
* In collaboration with the line manager, establish short-term and long -range goals to achieve membership vision and mission on Nike Tmall platform
* Work with line manager and key membership counterparts to develop and deliver successful recruitment and retention game plan for Tmall membership, including defining objectives, identifying audiences and success measurements
* Oversee day to day management and execution of Tmall membership operations, including timely delivery of member programs/benefits/activations cross 3 Nike Tmall stores, follow and align with Nike membership strategy on the key business directions and requirements
* Drive Tmall member related new initiatives or services launches and/or implement enhancement as project manager to unleash membership opportunities on Tmall
* Establish close relationship with our counterparties in Alibaba Group, guide and facilitate the conversation with Alibaba counterparties for detailed projects implementation
* Working with CDS team to oversee day to day management and execution of Tmall membership reports and insights.
* Improve workflows, collaboration and efficiency as the business scales
Reporting to director of Tmall innovation and new business and based in our Greater China(GC) Headquarters in Shanghai, you will drive, implement and execute the membership program growth on Nike Tmall platform working closely with Nike cross functional teams and our counterparts at Alibaba Group.
Responsibilities:
* In collaboration with the line manager, establish short-term and long -range goals to achieve membership vision and mission on Nike Tmall platform
* Work with line manager and key membership counterparts to develop and deliver successful recruitment and retention game plan for Tmall membership, including defining objectives, identifying audiences and success measurements
* Oversee day to day management and execution of Tmall membership operations, including timely delivery of member programs/benefits/activations cross 3 Nike Tmall stores, follow and align with Nike membership strategy on the key business directions and requirements
* Drive Tmall member related new initiatives or services launches and/or implement enhancement as project manager to unleash membership opportunities on Tmall
* Establish close relationship with our counterparties in Alibaba Group, guide and facilitate the conversation with Alibaba counterparties for detailed projects implementation
* Working with CDS team to oversee day to day management and execution of Tmall membership reports and insights.
* Improve workflows, collaboration and efficiency as the business scales