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Competitive Insights

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Shanghai, Shanghai, China Mainland, VT

Full-time

About the job

RESPONSIBILITIES:

• Initialize seasonal product walk through plan to optimize pre-season action plan.

• Be responsible for personalized online product presentation to ensure the productivity throughout all consumer touch points, including Store Homepage, Navigation, Campaign detail page, Product detail page, …etc.

• Develop and update the product performance analysis reports on regular basis, identify current sales trends, opportunities, immediate reaction plan.

• Analyze the site journey engagement result to further enhance user experiences, eventually improve product conversion rate.

• Closely collaborate with cross functional teams, incl. brand marketing, digital merchandising, site operation, TP partner to achieve business goals of each campaign and product launch.

• Competitive Landscape with specific callouts to innovation and newness, sharing best practice with relevant insights.
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1501 Lincoln Blvd.#1014 Venice, CA. 90291