Nike, Inc.:
Catalyst Marketing Manager Job in Seoul, Seoul, South Korea, VT
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Seoul, Seoul, South Korea, VT
Full-time | Marketing
About the job
WHO ARE WE LOOKING FOR?
We are looking for an experienced and talented brand marketeer with a passion for and connection to Seoul culture. They are brand catalyst guardians who are curious, opportunists, communicators, explorers, futurists and strategic connectors. They live in a fluid world, permeating subcultures, trans versing zeitgeist, building connections with thought leaders across different mediums. They are visionaries that see unique opportunities to take risks, expand perception, celebrate brand values, accelerate the business and advance the notion of sport culture.
A marketeer who is deliberate in acting as a laboratory, a testing ground to strategically push boundaries, incubate, test and learn to envisage and build new space for Nike and sport, when others may not see the opportunity. They live with boundless interest, openness, passion and truth, translating the visionary language as only true insiders can do.
They guide the art and science, merging with a deft hand, a confluence of creative acumen and strategic intent to create something uniquely modern. They contribute to the start of the chain reaction culturally.
WHAT WILL YOU WORK ON?
As a Seoul Catalyst Marketing Manager, you will be part of the Seoul Catalyst Brand Management function, reporting directly to the Seoul Catalyst Brand Management Director. In this role your core duties will include:
* Create visionary marketing concepts and narratives for identified Seoul catalysts which push the boundaries of creativity and sport and advance the notion of sport culture in Seoul, permeating visionary citizens throughout the Globe
* Drive planning and execution of identified catalyst marketing concepts with internal stakeholders, managing the external catalysts in partnership with Catalyst relationship team
* Drive integration with NHBD (Neighborhood) and SNKRS (Sneakers) team to ensure the Catalyst Brand Architecture and Catalyst Launch calendar informs the NHBD and SNKRS journey
* Gather structured and continuous visionary consumer insights to allow us to better serve Visionary members in Seoul, and to feed back to APLA (Asia Pacific & Latin America) / Global in order to help longer-term & seasonal concepts
* Partner with the Catalyst Relationships to identify and talent scout the next generation of cultural catalyst leaders in Seoul
WHO WILL YOU WORK WITH?
In this role you will work with the Catalyst Brand Management teams in Seoul, APLA and Global, always with a growth mindset to contribute towards a World-class Catalyst team.
You will work cross functionally in the Seoul office, particularly with the Brand Management function and the Seoul Brand Creative Studio, but also with key partners such as sports marketing and SCI, aligning on roles & responsibilities, to bring your visionary concepts to life.
And you will of course build strong external relationships with key catalysts in the city.
The shape of your day-to-day work will vary significantly, and therefore your style and influence will have to adapt accordingly. You must be consistently collaborative and open to the opinions and expertise of those you engage with.
We are looking for an experienced and talented brand marketeer with a passion for and connection to Seoul culture. They are brand catalyst guardians who are curious, opportunists, communicators, explorers, futurists and strategic connectors. They live in a fluid world, permeating subcultures, trans versing zeitgeist, building connections with thought leaders across different mediums. They are visionaries that see unique opportunities to take risks, expand perception, celebrate brand values, accelerate the business and advance the notion of sport culture.
A marketeer who is deliberate in acting as a laboratory, a testing ground to strategically push boundaries, incubate, test and learn to envisage and build new space for Nike and sport, when others may not see the opportunity. They live with boundless interest, openness, passion and truth, translating the visionary language as only true insiders can do.
They guide the art and science, merging with a deft hand, a confluence of creative acumen and strategic intent to create something uniquely modern. They contribute to the start of the chain reaction culturally.
WHAT WILL YOU WORK ON?
As a Seoul Catalyst Marketing Manager, you will be part of the Seoul Catalyst Brand Management function, reporting directly to the Seoul Catalyst Brand Management Director. In this role your core duties will include:
* Create visionary marketing concepts and narratives for identified Seoul catalysts which push the boundaries of creativity and sport and advance the notion of sport culture in Seoul, permeating visionary citizens throughout the Globe
* Drive planning and execution of identified catalyst marketing concepts with internal stakeholders, managing the external catalysts in partnership with Catalyst relationship team
* Drive integration with NHBD (Neighborhood) and SNKRS (Sneakers) team to ensure the Catalyst Brand Architecture and Catalyst Launch calendar informs the NHBD and SNKRS journey
* Gather structured and continuous visionary consumer insights to allow us to better serve Visionary members in Seoul, and to feed back to APLA (Asia Pacific & Latin America) / Global in order to help longer-term & seasonal concepts
* Partner with the Catalyst Relationships to identify and talent scout the next generation of cultural catalyst leaders in Seoul
WHO WILL YOU WORK WITH?
In this role you will work with the Catalyst Brand Management teams in Seoul, APLA and Global, always with a growth mindset to contribute towards a World-class Catalyst team.
You will work cross functionally in the Seoul office, particularly with the Brand Management function and the Seoul Brand Creative Studio, but also with key partners such as sports marketing and SCI, aligning on roles & responsibilities, to bring your visionary concepts to life.
And you will of course build strong external relationships with key catalysts in the city.
The shape of your day-to-day work will vary significantly, and therefore your style and influence will have to adapt accordingly. You must be consistently collaborative and open to the opinions and expertise of those you engage with.