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Wilton, VT

Full-time | Marketing

About the job

Position Summary


The Assistant Marketing Manager will work closely with the global brand team on tactical execution of online and offline marketing campaigns for the Cannondale brand. The Assistant Marketing Manager will manage product data, assist with the execution of content for social platforms, ambassador support and marketing logistics, all with an eye toward driving brand growth across multiple retail channels. A wide degree of creativity and latitude is expected of the ideal candidate.


Responsibilities:


Assists in management of Global Marketing calendar, implement, track and analyze campaigns and recommend strategies for growth

Working with the global marketing leadership, support and execute the key global campaigns for the year

Assists in management of global brand ambassador programs

Coordinate with the global marketing category managers to support and execute key brand projects throughout the year

Assist in development and distribution of key brand communications and product messages. Formats used will include: Key trade shows and consumer events, print and digital media

Serve as liaison between brand marketing and product management team; manages product data, outlines feature and benefit statements to be used across all media

Collaborate with other departments as requested

Contributes to the success of company by leading or assisting with other projects and tasks as assigned

Help prepare documents, mailings, trade show materials, correspondence and presentations as needed.

Other duties as may be assigned throughout the year

Follows internal controls and company policies as set by company and job function

Essential Qualifications:


Bachelors degree in marketing or a related field

Has diverse experience in social media tools, digital marketing, marketing analytics

A passion for mountain and road bikes, actions sports, and/or outdoor lifestyle.

Demonstration of strong organizational and planning skills

Proven ability to multi-task and prioritize

Capable of both strategic thinking with tactical execution

Willingness to take initiative with minimal direction

Proficient in Microsoft Office (PowerPoint, Excel, Word)

Experience in managing successful Social Media marketing campaigns

Beneficial Qualifications:


Professional experience working for a global product brand

Action sports industry experience is beneficial

Basic understanding of Adobe Photoshop

Bicycle mechanic skills a plus

Physical Demands:


Working conditions are normal for an office environment.

Must be able to sit for extended periods of time

Must be able to use a computer keyboard and view a monitor for extended periods of time

Travel domestic and/or international will be required

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1501 Lincoln Blvd.#1014 Venice, CA. 90291