Develop innovative design assets to support marketing & brand growth, focusing on digital media: social media, emails, digital promos, display ads and other promotional projects.
You will work closely with the Digital Brand Creative team to design on-brand promotional images across Cannondales digital platforms
You will be responsible for digital design creation post-concept, through production and execution, on both large campaigns and quick assignments
You will be the Champion of brand consistency, ensuring that all digital promotions are consistent to each other and to the Cannondale brand standards
You must be able to translate key photo and video assets into optimized web assets via grading, color correction, and other similar processes
Youll be accountable for providing multiple digital design solutions and layouts for each assignment. You must have an understanding and passion for digital media.
Digital Design Focus:
Develop innovative digital design assets to support marketing & brand growth
Create effective social media campaigns (Facebook & Instagram); must have previous experience with designing paid social ads
Develop compelling display ads; must be able to build in HTML5 format Design email marketing campaigns to effectively communicate key messages and drive traffic to Cannondale.com
Assist with other digital promotional projects as needed
Ability to manage multiple projects in deadline driven environments, and make suggested edits provided by the Creative & Brand Collaborate with digital marketing team to design effective campaigns
Follow internal controls and company policies as set by company and job function.
Contribute to the success of company by leading or assisting with other projects and tasks as assigned.
1+ years of Digital Design Experience or related field such as Web/Graphic Design, Digital Advertising, Photography, and/or Interactive Media from either the client side or agency side
College or University degree in Digital Design, Digital Media, Web/Graphic Design, or related field
Proven examples of your digital creative work in the form of an online portfolio
Advanced knowledge of Adobe Creative Suite to include Photoshop, Illustrator, Indesign and Animate
Strong photo augmentation, silhouetting, and color correction skills
Experience in bicycle or other high-end consumer goods industry
Knowledge of motion graphics, visual effects and video editing
Basic understanding of HTML & CSS
Knowledge of Sketch, Figma and InVision highly preferred
Working conditions are normal for an office environment