Senior Director, Subscription Products
GoPromakes it easy for people to celebrate and share experiences. We believe life is more meaningful when shared. We build cameras, software, and accessories that help the world share itself in immersive and exciting ways.
GoPro is a global movement whose business is driven by shared experiences. We celebrate diversity. We practice inclusion. We foster belonging. We demand equality. And we share the experiences of individuals and communities who also hold these values as core to who they are. From So Paulo to Munich, Silicon Valley to Shenzhen, we are dedicated to building a company that reflects and honors the diverse global communities where we live, work, and play.
GoPro PLUS is a subscription service that offers the most premium GoPro experience. From automatic cloud backup, to GoPro Care, to special discounts on GoPro products, PLUS has you covered. The Senior Director, Subscription Products, will set the strategic direction for this critical and rapidly growing part of our business. You will be accountable for the PLUS experience across all touch points including web, mobile apps, and GoPro hardware. You will distill the strategic direction into a product road map and drive execution of the product backlog, collaborating closely with colleagues across UX, development, Program Management, and QA. Success in the role requires an ability to gain buy-in for your plans from senior leadership, as well as from the teams who will execute on the plan. You will be required to understand the P&L, and balance financial, user, and technical impacts in decision making.
Lead: Bring your passion to your team and the broader organization. Show deep curiosity and inquisitiveness about customers needs with an eye on driving product execution across GoPro.
Own:Be the product owner for all the Subscription Products.
Define: Work with customers, top partners and internal stakeholders to define solution capabilities and user experience.
Innovate: Evaluate data and feedback from customer insights team to further iterate and evolve our subscription products offering.
Influence: Partner with key stakeholders across the organization including Engineering, Product, Sales and E-commerce.
Communicate:Drive understanding and buy-in among all stakeholders at all levels.
Skills Were Stoked About:
6-10+ years of professional experience as a product manager, preferably with consumer-oriented web or software products.
2+ years of experience in a leadership role, preferably product.
Engineering or business post-graduate degree. MBA preferred.
Demonstrated experience growing a subscription-based business.
Experienced working in an Agile development environment.
Demonstrated P&L accountability; knows the basics of a financial model.
Knowledgeable about technology and software engineering, enough so you can articulate topics like features and technologies to a possibly non-technical audience. Able to make quick decisions in complicated or uncertain situations.
Has strong written and oral communication skills; excellent presentation skills.
Is fanatical about providing excellent customer service and value to the customer.
Extra Credit for:
Familiarity with cloud-based video and photo content management.
Demonstrated ownership of complex and innovative software features and complete experiences.
Computer Science degree or prior development experience.
Natural interest in capturing and sharing life experiences.
Fully-stocked kitchen with snacks galore
Live it. Eat it. Love it. Two dedicated hours during your week to explore your passions and capture it with your GoPro.
Get your very own GoPro (Mounts and accessories included)
Discounted employee stock purchase plan (ESPP)
Discretionary Time Off
12 weeks paid Parental Leave for new parents
Medical, dental, and vision insurance premiums are 100% paid for employees, 80% paid for dependents
Life insurance and disability benefits
Employee commuter shuttles
GoPro is an Equal Opportunity Employer.
Senior Director, Subscription Products
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