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Lakewood, CA

Full-time | Design - Graphic, Digital, Ecommerce, Production - Print & Web

About the job

Rastaclat is seeking a creative and innovative, Digital Marketing Designer to help develop positive marketing initiatives for our growing company. The ideal candidate will be a skilled designer and effective collaborator who thrives in a fast-paced environment and manage multiple ongoing projects simultaneously.

Key Responsibilities:
· Assist in driving the creative concept, design and execution of all Digital Marketing (product and brand campaigns, etc. included but not limited to bracelets point of purchase, point of sale, promotional items) in partnership with the cross -functional teams (Merchandising, Production, Graphics, etc.).
· Proactively seek opportunities to ensure trend right, relevant creative marketing and achieve the company strategy & financial goals of the category while supporting the brand.
· Conceptualize and design from beginning to end, create and work with cross-functional teams to execute.
· Use trend intelligence and an understanding of the current and historical business to design that is relevant to the customer and reflects Rastaclat demographic, culture & roots.
· Assist in creative direction for the Clatographer Program as required/needed (Core, Seasonal, Exclusives, etc.).
· Assist management of 3rd party and agency partnerships for creative direction and needs.
· Manage content requests from internal and 3rd parties by maintaining a digital asset management system.
· Develop, maintain and communicate an authentic/consistent/cohesive brand image and message based on overall brand presentation and seasonal stories & market focus.
· Assist in driving the branding design and execution of all Brand, advertising, promotional, program campaigns included but not limited to print, website assets, ecommerce assets, video assets, sales assets (catalogs, lookbooks, media kits, product knowledge kits, incentive programs) photography, graphic design, etc. [trade/sell-In and customer/sell-through] – brand segments/product/programs (#ClatsandKicks, #BandingTogether, #Clatlife, collaborations, etc.)
· Assist with the aesthetic execution of brand assets including but not limited to themes, layouts, and overall mood.
· Assist with photoshoots/videoshoots, due diligence and sourcing of photo / video / print / production vendors as well as models, including preparation of RFQ's, SOW’s, inspirations boards, call sheets and legals (concept to execution/final asset delivery).
· Develop authentic and consistent creative and engaging content for use on online and social media platforms.
View Company Profile
1501 Lincoln Blvd.#1014 Venice, CA. 90291