The primary role of the Marketing Specialist is to coordinate and implement global brand marketing initiatives by print, web, social media and at face-to-face events. Occasional travel to tradeshows, meetings and events is required.
General duties of the Marketing Specialist to include:
⏵ Planning and coordinating marketing campaigns, monitoring and reporting on effectiveness and results.
⏵ Maintaining global marketing project calendar.
⏵ Developing and coordinating content for web, social media, trade shows, conferences and marketing collateral such as advertisements, flyers and brochures.
⏵ Writing and editing copy for emails, newsletters and press releases as needed.
⏵ Booking trade shows, managing and ordering show services, designing exhibits and displays, scheduling show staff, planning special events, sponsorships, and lead retrieval efforts.
⏵ Organizing the production of branded and promotional items such as stationery, merchandise, promo items.
⏵ Oversee online social media presence and programs to improve reputation and recognition.
⏵ Analyzing web traffic, statistics, recommending and implementing areas of improvement.
⏵ Working closely with outside graphic designers, web developers, marketing contractors, and PR firms.
⏵ Managing and enhancing sales lead generation, measuring results.
⏵ Working closely with ACT staff in each lab location to create and implement necessary tools to market services worldwide.
⏵ General management of all marketing activities within the department
Los Alamitos, Long Beach California
|Required Experience:||3 year(s)|
|Salary Range:||$48000.00 - $52000.00 per Year|
Posted 4 days ago
⏵ Experience: 3-5 years in marketing and project management.
⏵ Bachelor’s degree or equivalent experience is required
⏵ Bicycle, Outdoor Sporting Goods, or other product experience a plus
⏵ Computer literate
⏵ Excellent verbal and written communication skills
⏵ Ability to multi-task efficiently
⏵ To apply, please submit your cover letter and resume through Malakye.com
Excellent benefits - Medical, Dental, Vision, and Long-term Disability Insurance; 401(k) with Matching Employer Contribution; Paid Vacation, Personal Time and Holidays.