PVH Corp:
E-Commerce Art Director, PVH Studios Job in Amsterdam, VT
Premium
See who posted the job
Premium
Competitive Insights
Premium
Check your commute time
Closed
Amsterdam, VT
Full-time | Ecommerce
About the job
About the Company
With a history going back over 130 years, PVH has excelled at growing brands and businesses with rich American heritages, becoming one of the largest global apparel companies. We have over 30,000 associates operating in over 40 countries with over $8 billion in revenues. We own the iconic Calvin Klein, Tommy Hilfiger, Van Heusen, IZOD, ARROW, Speedo, Warners and Olga brands and market a variety of goods under these and other nationally and internationally known owned and licensed brands.
\nPVH Europe is home to the global headquarters of Tommy Hilfiger and the European offices of Calvin Klein. The company is founded on a dynamic and fast-paced work environment thats fueled by passion, creativity and an entrepreneurial spirit.
About the Department
Fitting within the wider Marketing and Communications group, PVH Studios is a talented team collaborating to capture, produce and distribute imagery for E-Commerce Product Detail Pages (PDP) and commercial visual assets. This imagery we produce enables our wholesale customers to make informed purchasing decisions through our innovative Digital Showrooms and sales tools. It also enhances the consumer shopping experience by presenting our product and bringing shopping experiences to life in digital and bricks and mortar retail environments such as online and interactive digital screens.
\n
As creative guardians, PVH Studios works together with the wider business to realize the overall brand vision. Were responsible for elevating our product and reflecting core brand values across every touch-point whilst adopting and maintaining an omni-channel approach to everything we do.
About the Role
Youll be creating commercial imagery for PVH brands. Working together with in-house creative and production teams, freelancers and external vendors, to efficiently deliver thousands of still-life and on-model product photographs every season all photographed in studios.
\nThe role is end-to-end, starting with concepting photography and lighting directions, choosing brand appropriate models, styling looks, art directing shoots to overseeing image selection, ensuring quality of final output and motivating the Studio teams to deliver great results.
\nYou will build strong relationships within the team, stakeholders across the business, external vendors and production partners. Youll enjoy the challenge of coming up with solutions regardless of restrictions and limitations. Managing the right balance between creative and operational imperatives to meet our business needs.
\nYoure adept at creating contingency plans and reacting quickly to changing priorities. The role is all about figuring out how to make the impossible, possible.
\n
\n
\n
DAY-TO-DAY RESPONSIBILITIES
CONCEPTING
\n\nConcept shoots consistent with brand image. Present ideas to peers and senior management to positively influence decisions
\nStyle out collections in-line with brand identity and brief, ensuring all falls under the brand umbrella
\nWork with merchandising and marketing leaders to further develop and update Styling Guidelines
\nWork together with UX/UI teams to evolve photography formats
\nResearch competitors, industry trends, regular reviews of E-Commerce websites, to make sure we stay ahead of the game and provide real inspiration and excitement to our customers
\nPush beyond the boundaries of traditional E-Commerce. Move away from only shooting quantity towards more creative photography
\n\n
\nPRE-PRODUCTION
\n\nWork with production teams for short and long-term planning
\nCollaborate with Producers and/or Marketing Teams on creative production that may include casting models, sourcing and hiring photographers and stylists, hair and make-up artists, scouting studio locations and more
\nEstablish and nurture existing relationships with photographers and creative partners.
\nEnsure shoot teams are appropriately resourced to deliver. Being a point of contact for freelancers with regards to studio set-up and creative direction
\nAttend and participate in pre-production and project related meetings
\nClearly communicate the creative direction to styling, photography and production teams including photo briefs and mood boards
\nOversee styling direction to ensure products are presented on-brand but also aligned with current trends
\nConfirm approvals prior to shooting
\n\n
\nSHOOT ART DIRECTION
\n\nEnsure products are lit correctly, in accordance with the guidelines and color is accurate
\nDirect models on set including posing and facial expressions to capture the unique emotion and spirit of each brand
\nEnsure overall brand mood and styling direction for still-life imagery
\nCapture details that help our customers to better evaluate products
\n[Eg. fit, fabric texture, length, signature twist, branding details]
\nMaintain the overall look, style and feel of each brand and ensure synergy across all product categories and Divisions
\nDrive decisive on-set trouble shooting to solve photography challenges
\nWork with the Operations team to ensure the creative process is productive and efficient to meet timelines
\nEnsure imagery is consistent with shoot and brand guidelines, every product is shown to its best advantage and shot to the highest technical standards
\nAvoid re-shooting
\n\n
\nPOST-PRODUCTION
\n\nEnd to end responsible for your work including image selection, mark-up retouching, image cropping, order images for E-Commerce, oversee video edit, color matching
\nRepresent each product as accurately as possible to ensure what our customers receive is the same as what theyve seen digitally
\nReview and approve final assets
\n\nEVALUATION
\n\nEvaluate creative work beyond delivery. Develop future photographic directions based on valuable insights to ensure content is used effectively
\nContribute to a culture of continuous improvement to deliver best-in-class content and assets to the global organization
\nCollaborate and share best practices with peers. Seek to continually push the boundaries of quality, creativity and innovation ie discourage complacency and factory mentality within the shoot teams
\n\n
\nFINANCE AND REPORTING
\n\nRespect photo shoot costs and annual budgets
\nComplete daily/weekly timesheets in a timely manner
\n
THE IDEAL CANDIDATE:
\n\nSomeone with a passion, tenacity, curiosity and optimism to bring about change to the way we work
\nA collaborator and inspirer who, by daily example, seeks to achieve the impossible.
\nEnjoys the challenge of coming up with creative solutions regardless of restrictions and technical limitations
\nA contagious passion for our brands and our business; youll be seeking to improve work on both an aesthetic and functional level
\nA strong and natural communicator who eloquently presents ideas that navigate through key stakeholders, contributing to discussions and positively influencing decisions
\nConfidence, motivation, credibility, collaboration, the ability to adapt to change and a willingness to bring the very best to the team
\nAbility to set priorities, work under tight deadlines and effectively manage stress
\nA passion for product, and a mindset for always exceeding expectations
\nMust be a self-starter, easily adaptable and flexible
\nTons of energy and a great team spirit are a must!
P
With a history going back over 130 years, PVH has excelled at growing brands and businesses with rich American heritages, becoming one of the largest global apparel companies. We have over 30,000 associates operating in over 40 countries with over $8 billion in revenues. We own the iconic Calvin Klein, Tommy Hilfiger, Van Heusen, IZOD, ARROW, Speedo, Warners and Olga brands and market a variety of goods under these and other nationally and internationally known owned and licensed brands.
\nPVH Europe is home to the global headquarters of Tommy Hilfiger and the European offices of Calvin Klein. The company is founded on a dynamic and fast-paced work environment thats fueled by passion, creativity and an entrepreneurial spirit.
About the Department
Fitting within the wider Marketing and Communications group, PVH Studios is a talented team collaborating to capture, produce and distribute imagery for E-Commerce Product Detail Pages (PDP) and commercial visual assets. This imagery we produce enables our wholesale customers to make informed purchasing decisions through our innovative Digital Showrooms and sales tools. It also enhances the consumer shopping experience by presenting our product and bringing shopping experiences to life in digital and bricks and mortar retail environments such as online and interactive digital screens.
\n
As creative guardians, PVH Studios works together with the wider business to realize the overall brand vision. Were responsible for elevating our product and reflecting core brand values across every touch-point whilst adopting and maintaining an omni-channel approach to everything we do.
About the Role
Youll be creating commercial imagery for PVH brands. Working together with in-house creative and production teams, freelancers and external vendors, to efficiently deliver thousands of still-life and on-model product photographs every season all photographed in studios.
\nThe role is end-to-end, starting with concepting photography and lighting directions, choosing brand appropriate models, styling looks, art directing shoots to overseeing image selection, ensuring quality of final output and motivating the Studio teams to deliver great results.
\nYou will build strong relationships within the team, stakeholders across the business, external vendors and production partners. Youll enjoy the challenge of coming up with solutions regardless of restrictions and limitations. Managing the right balance between creative and operational imperatives to meet our business needs.
\nYoure adept at creating contingency plans and reacting quickly to changing priorities. The role is all about figuring out how to make the impossible, possible.
\n
\n
\n
DAY-TO-DAY RESPONSIBILITIES
CONCEPTING
\n\nConcept shoots consistent with brand image. Present ideas to peers and senior management to positively influence decisions
\nStyle out collections in-line with brand identity and brief, ensuring all falls under the brand umbrella
\nWork with merchandising and marketing leaders to further develop and update Styling Guidelines
\nWork together with UX/UI teams to evolve photography formats
\nResearch competitors, industry trends, regular reviews of E-Commerce websites, to make sure we stay ahead of the game and provide real inspiration and excitement to our customers
\nPush beyond the boundaries of traditional E-Commerce. Move away from only shooting quantity towards more creative photography
\n\n
\nPRE-PRODUCTION
\n\nWork with production teams for short and long-term planning
\nCollaborate with Producers and/or Marketing Teams on creative production that may include casting models, sourcing and hiring photographers and stylists, hair and make-up artists, scouting studio locations and more
\nEstablish and nurture existing relationships with photographers and creative partners.
\nEnsure shoot teams are appropriately resourced to deliver. Being a point of contact for freelancers with regards to studio set-up and creative direction
\nAttend and participate in pre-production and project related meetings
\nClearly communicate the creative direction to styling, photography and production teams including photo briefs and mood boards
\nOversee styling direction to ensure products are presented on-brand but also aligned with current trends
\nConfirm approvals prior to shooting
\n\n
\nSHOOT ART DIRECTION
\n\nEnsure products are lit correctly, in accordance with the guidelines and color is accurate
\nDirect models on set including posing and facial expressions to capture the unique emotion and spirit of each brand
\nEnsure overall brand mood and styling direction for still-life imagery
\nCapture details that help our customers to better evaluate products
\n[Eg. fit, fabric texture, length, signature twist, branding details]
\nMaintain the overall look, style and feel of each brand and ensure synergy across all product categories and Divisions
\nDrive decisive on-set trouble shooting to solve photography challenges
\nWork with the Operations team to ensure the creative process is productive and efficient to meet timelines
\nEnsure imagery is consistent with shoot and brand guidelines, every product is shown to its best advantage and shot to the highest technical standards
\nAvoid re-shooting
\n\n
\nPOST-PRODUCTION
\n\nEnd to end responsible for your work including image selection, mark-up retouching, image cropping, order images for E-Commerce, oversee video edit, color matching
\nRepresent each product as accurately as possible to ensure what our customers receive is the same as what theyve seen digitally
\nReview and approve final assets
\n\nEVALUATION
\n\nEvaluate creative work beyond delivery. Develop future photographic directions based on valuable insights to ensure content is used effectively
\nContribute to a culture of continuous improvement to deliver best-in-class content and assets to the global organization
\nCollaborate and share best practices with peers. Seek to continually push the boundaries of quality, creativity and innovation ie discourage complacency and factory mentality within the shoot teams
\n\n
\nFINANCE AND REPORTING
\n\nRespect photo shoot costs and annual budgets
\nComplete daily/weekly timesheets in a timely manner
\n
THE IDEAL CANDIDATE:
\n\nSomeone with a passion, tenacity, curiosity and optimism to bring about change to the way we work
\nA collaborator and inspirer who, by daily example, seeks to achieve the impossible.
\nEnjoys the challenge of coming up with creative solutions regardless of restrictions and technical limitations
\nA contagious passion for our brands and our business; youll be seeking to improve work on both an aesthetic and functional level
\nA strong and natural communicator who eloquently presents ideas that navigate through key stakeholders, contributing to discussions and positively influencing decisions
\nConfidence, motivation, credibility, collaboration, the ability to adapt to change and a willingness to bring the very best to the team
\nAbility to set priorities, work under tight deadlines and effectively manage stress
\nA passion for product, and a mindset for always exceeding expectations
\nMust be a self-starter, easily adaptable and flexible
\nTons of energy and a great team spirit are a must!
P