Fitting within the wider Marketing and Communications group, our Creative Marketing team is a talented group of art directors, designers, writers and producers, collaborating to originate ideas, create content and activate marketing campaigns.
Were continually responding to ever-changing consumers needs. Finding innovative ways to connect with new audiences and keeping ahead of the game when it comes to innovation, storytelling and creativity. All of which contributes to positioning Tommy Hilfiger as a leading global lifestyle brand.
Upholding our brand vision, the Content Creator collaborates with the creative and marketing teams (at all levels), to concept and create engaging content and creative materials across our digital touchpoints for local, regional and global initiatives.
The scope of work is varied and youll come with ideas for activations and content creation that live across our social and digital channels. Digital marketing is an integral part of our daily work. Youll bring a strong creative sensibility and understanding of how the marriage of content and commerce applies to our channels, particularly social media.
Working with the creative lead on assigned projects. Collaborate with peers to concept and develop projects and key initiatives. Input into the creative brief, ideate concepts, brainstorm and pitch ideas
Update Creative Director as projects progress to make sure work is on-brand. Review work with Marketing teams/key stakeholders and provide clear and constructive direction and feedback
Collaborate with team members to concept and art direct content. Bring your trusted industry contacts and introduce new talent. Ensure deliverables are on-brand and in-line with the objectives
Build and foster relationships with external and internal contributors. Navigate creative approvals, positively contribute to discussion, and take projects to a global stage where appropriate
Measure a project's success beyond delivery; proactively seek out feedback and results. Understand and respond to performance data, and translate data to influence future creative work
Partner with Creative Operations to ensure you have the resources and adequate time to manage and deliver creative work. Share knowledge and best practices across the teams
Lead the execution of digital marketing collateral, from concept ideation to post production
Apply an Omni-channel / 360-degree asset creation mindset.
Research competitive landscape across markets to identify trends
Build a seasonal narrative, creating content rooted in brand story-telling
Take responsibility for your own performance and development including training through PVH University and contributing to your rolling priorities and continual feedback cycles
The Ideal Candidate
3-5 years experience, with at least 2 years working within an in-house creative marketing team, editorial environment, or creative/social Agency, working with fashion, luxury or lifestyle brands
A degree in a creative field such as graphic/digital design, fine arts, visual communication, art direction
Enjoys being hands-on; youll have expert competency with Adobe Creative programs
Business level- fluency is spoken and written English
Experience and clear understanding of the digital/social media landscape
Able to identify key opportunities in tech and marketing, with an ability to implement them into creative content
In the know and on the cutting edge of whats happening in the fashion/cultural landscape to help connect our creative to strategic needs
Experience working with fashion, luxury or lifestyle brands in a creative capacity. Your folio of work will show captivating storytelling, graphic design and digital/content experience, that brings brands to life in innovative new ways
A natural communicator; you eloquently present ideas and navigate work through key stakeholders, contributing to discussion and positively influencing decisions. Youll articulate the rationale behind your work, based on consumer insight, behavior or business facts not your opinions
Positive; you bring those vibes to the team while keeping work standards high, contributing to our unique agency culture, every day
A detailed eye with exceptional graphic and typography skills, and a passion for generating innovative (but workable) creative solutions
A commercial sensibility
Basic animation and/or video-editing skills (Premiere, After Effects)
What You Can Expect From Us
A beautiful state-of-the-art Campus, complete with our very own People's Place Gym and People's Place Cafe's
A company culture that fosters development, offering training and learning opportunities through our very own PVH University
An international environment which respects diversity, equality, and individuality
A smart work program that empowers our associates to work at their preferred location within a flexible schedule
A chance to unwind with weekly social activities
Applicants who do not include a portfolio PDF or URL can unfortunately not be considered. And dont forget a short motivation letter we want to know why this is THE opportunity for you!