Senior Marketing Data Analyst

PVH Corp

Multiple Locations

0 year(s)

Job Description
All associates based in the EU should apply to the job by clicking here. Please note that you will have to create a new account on the application page.
About Calvin Klein Europe B.V.
CALVIN KLEIN is a global lifestyle brand that exemplifies bold, progressive ideals and a seductive aesthetic. We seek to thrill and inspire our audience while using provocative imagery and striking designs to ignite the senses.

Founded in 1968 by Calvin Klein and his business partner Barry Schwartz, we have built our reputation as a leader in American fashion through our clean aesthetic and innovative designs. Global retail sales of CALVIN KLEIN brand products exceeded $8 billion in 2016 and were distributed in over 110 countries. Calvin Klein, Inc. employs over 10,000 associates globally. We were acquired by PVH Corp. in 2003.

The Team
You are part of Calvin Klein E-commerce and Marketing departments, reporting to the Senior Manager Performance Marketing. Your role is key in driving growth to our website as well as in driving brand visibility across Europe.
You will work closely with other teams within Marketing & Ecom, and external partners.

Position Responsibilities:
Work alongside the SEM & Display teams on day-to-day analysis and optimization

Help to identify and develop new opportunities

Create, setup, and automate operational and strategic reports and dashboards that will support business growth through Paid Search, SEO and other digital channels.

Bring together, explore and analyze large data sets to find actionable insights

Carry out research, data mining and experimentation, to improve SEM & Display performance and business understanding

Execute tests, collect and analyze data, identify trends and insights to achieve profitable growth maximizing the different channels

Use data for demand & supply maximization

Support the different teams on strategy, prioritization and innovation

Liaise with other data, analytics, and marketing experts for best practices and opportunities

Develop performance forecasts, budget allocations and providing data-based rationale for these recommendations

The Ideal Candidate:
4+ years of experience in working in a fast-paced digital agency, Ecom environment or performance marketing.

Knowledge and understanding of paid search bid management tools and technologies e.g. Search ads 360, Marin, Kenshoo, etc. preferred

Strong Excel skills and data analysis skills

Knowledge of or willingness to learn BigQuery, R, Python preferred

Knowledge of text analysis and mining

Experience automating excel and google sheets reports

Strong commercial mindset

Ability to translate quantitative results into actionable business insights Self-starter, efficient time management and strong problem solving skills

Experience with analytics tool such as Google Analytics, Omniture, Insights Discover, Tableau, Looker

Highly analytical and skilled in communication. Able to translate business questions and challenges into actionable & measurable solutions.

A detail-oriented, data-driven, and creative eye, combined with the ability to multi-task and manage several projects simultaneously.

A strong learn-it-all and entrepreneurial mentality. Eager to learn and test new initiatives.

Results and performance focused.

Strong verbal and written communication skills, attention to detail & accuracy.

Knowledge of the retail & fashion industry is a plus.

What You Can Expect from Us:
A beautiful state-of-the-art Campus, complete with our very own People's Place Gym and People's PlaceCafs

A companyculturethat fostersdevelopment, offering training and learning opportunities through our very own PVH University

An international environment which respects diversity, equality, and individuality

Asmart work programthatempowers our associates to work at their preferred location within a flexible schedule

A chance to unwind with weekly social activities

We would love to know why this istherole for you, so please include a motivational letter with your application.

PVH Europe and ourbrands,TOMMY HILFIGER and CALVIN KLEIN, are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. We believe we are bettered by all forms of diversity, and take pride in working with top talent from every walk of life and corner of the world. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, ability, gender, gender expression, gender identity, nationality, race, religion or sexual orientation.