Director Associate Engagement & Employer Branding - CALVIN KLEIN

PVH Corp

Multiple Locations


0 year(s)
Full-Time
N/A


Job Description
<p><b>POSITION SUMMARY</b>:</p><p></p><p><span>The Director, Associate Engagement & Employer Branding will play an impactful role in creating and driving a cohesive and holistic employer value proposition (EVP) and strategy that encompasses </span><span>Calvin Kleins mission, values, and culture to create a highly talented and engaged workforce and position Calvin Klein as an employer of choice. </span></p><p></p><p><span>In this role, you will partner with Human Resources (HR) and Corporate Communications to design and execute an exceptional employee experience across the organization including the end-to-end talent experience for Calvin Klein associates, including strengthening recruitment, engagement and retention tactics. </span></p><p></p><p><span>The ideal candidate will take an associate-first approach and be brand-centric; possessing passion and experience for building a strong Calvin Klein brand by leveraging data/insights, creating cohesive strategies and compelling content and storytelling. A gifted and strategic storyteller -t</span><span>he ideal candidate will be committed to delivering meaningful an employee experience, but obsessed with continuous process improvement utilizing creativity, business insights and stakeholder feedback to enhance the overall associate experience.</span><br /></p><p><span>This leader will have experience leading employee engagement and employer branding teams; able to collaborate, gain buy-in and influence across multiple stakeholders and levels of leadership across Calvin Klein and PVH. </span><span>To be successful, this role requires you to build trust, be comfortable taking initiative and have the ability to move fast and iterate along the way. </span></p><p></p><p><b>PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB</b>:</p><ul><li><p>Partner with PVH and CK HR to define the EVP and best-in-class talent end-to-end employee experience for Calvin Klein.</p></li><li><p>Craft communication strategies, messages and content that shape the articulation of Calvin Kleins EVP ensuring consistency across all internal and external touch points.</p></li><li><p>Develop and execute employer marketing strategies that bring focus and prioritization as an employer of choice in order to attract, engage and retain best-in-class talent.</p></li><li><p>Create an employer branding playbook and guidelines that enables internal leaders and associates to create stories and content videos to showcase work location, environment, team and role impact.</p></li><li><p>Manage all employer branding channels, technology and platforms (e.g. LinkedIn, Glassdoor, Careers Site, etc.).</p></li><li><p>Ensure that all associate touchpoints are consistent with our Brand Purpose, Mission & Values.</p></li><li><p>Partner with Talent Acquisition to develop internal and external talent marketing strategy and plan, influence and gain buy-in from internal leaders to implement and support within their respective functions, and set measurable key performance indicators.</p></li><li><p>Foster an inclusive culture by contributing perspective, insights, and knowledge, and taking a balanced consultative and systemic approach to enable the organization to capitalize on global success.</p></li><li><p>Serve as lead Corporate Communications partner to HR functions including Inclusion & Diversity, Talent Acquisition and Performance & Development.</p></li><li><p>Partner with Internal Communications on executive positioning and organization-wide events, such as Town Halls, business updates, etc., as well as ongoing story-telling and content creation.</p></li><li><p>Build strong relationships with leadership to develop a deep understanding of the business and increase awareness and understanding of employee experience as critical business imperatives, and drive the key pillars of the global strategy into relevant initiatives.</p></li></ul><p></p><p><b>QUALIFICATIONS & EXPERIENCE: </b></p><ul><li><p>Minimum 8 years of experience in Branding and/or Marketing Communications working for high profile brands.</p></li><li><p>Deep knowledge and understanding of the customer and customer journey and ability to apply this strategic thinking to employer branding and the end-to-end associate experience.</p></li><li><p>Ability to help define and shape the narrative for a dynamic, evolving organization. </p></li><li><p>Strong program or project management experience with a proven track record of developing, driving, and delivering against implementation plans with a high degree of initiative.</p></li><li><p>Ability to utilize metrics to demonstrate success in building /strengthening a companys employer branding proposition.</p></li><li><p>Able to synthesize and interpret data to tell compelling stories, ensure audience understanding and secure buy-in.</p></li><li><p>Ability to craft stories and messages for different internal and external audiences; excellent written and verbal communicator with ability to listen, understand and account for different perspectives, and respond appropriately to varied audiences.</p></li><li><p>Ability to inspire, lead and engage teams; both direct and in-direct reports.</p></li><li><p>Ability to multi-task, have superior judgment, professionalism, poise.</p></li><li><p>Positive and team-oriented attitude with proactive approach and strong work ethic.</p></li><li><p>Comfortable working in a fast-paced, dynamic environment.</p></li><li><p>Advanced proficiency with Microsoft Suite, including Excel and PowerPoint.</p></li></ul><p></p><p><b>Education: </b>Bachelors Degree required</p><p></p><p><b>Skills: </b></p><ul><li><p>Excellent communication and interpersonal skills, with the ability work across a diverse range of teams and departments, understand and account for different perspectives, and respond appropriately to varied audiences.</p></li><li><p>Strong interpersonal and influencing skills; ability to foster and maintain collaborative relationships with global peers and cross functional partners.</p></li><li><p>Exceptional leadership skills including the ability to set direction and vision, drive innovation and manage change.</p></li><li><p>Positive and team-oriented attitude with a proactive approach, exceptional work ethic</p></li><li><p>Excellent research skills- always on top of industry changes and trends.</p></li><li><p>Ability to work well under pressure, anticipate needs and challenges, and respond to changing demands.</p></li><li><p>Ability to think and react quickly, produce deliverables on tight turnarounds.</p></li></ul><div><p></p></div><p></p><p></p><div class = "countryDisclaimer"> <p style="font-style: italic;">PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities a