PVH Corp:
Senior Manager Digital Marketing (m/f/x) Job in Düsseldorf, VT

<p>Since its foundation in 1881, PVH (Philips-Van-Heusen) has developed into one of the largest textile groups with more than 30,000 employees worldwide.<br />Led by the premium brands TOMMY HILFIGER & CALVIN KLEIN, we have a diverse portfolio of international fashion brands. As the largest European sales organization, PVH Ger+ is responsible for a total of 13 countries.We are looking for a<b>SeniorManager Digital Marketing (m/f/x</b>) for our headquarters in Dsseldorf's Media Harbour.<br /></p><p>You like the idea of working in an international company? Do you enjoy working independently as well as in a team and getting involved? Then we are looking for you! Your responsibility is to develop and implement best in class digital marketing activation including influencer marketing, content marketing and media planning for both local stores and wholesale partners.</p><p></p><p>YOUR RESPONSIBILITIES:</p><ul><li>Plan, develop and manage highly creative and data driven digital marketing activation and storytelling in line with both our own and partners business needs</li><li>Identify digital marketing goals and set priorities in close collaboration with local brand marketing based on consumer insights and business objectives</li><li>Translate global marketing calendar into local digital activation</li><li>Work closely together with internal marketing as well as wholesale partners marketing teams to achieve best in class digital consumer experience</li><li>Together with your team drive influencer marketing and create engaging content that speaks to the customer</li><li>Develop creative and innovative digital campaigns driving traffic to our brands on our wholesale partners platforms</li><li>Work closely together with PR, brand and event marketing to drive traffic to stores, both retail and wholesale</li><li>Together with internal and external stakeholders define and optimize processes in line with our digital marketing needs ensuring most efficient and effective results</li><li>Analyze, challenge and optimize digital marketing activities to gain insights and apply learnings based on KPIs</li><li>Identify and pick up industry trends and insights to drive best in class digital brand experience</li><li>Motivate and coach the digital marketing team</li></ul><p></p><p>YOUR BACKGROUND:</p><ul><li>Min. of 3 years experience within the digital marketing</li><li>Strong analytical and creative skills</li><li>Proven work experience in digital media and familiar with influencer and content marketing</li><li>Deep understanding of digital marketing trends, data and creative needs</li><li>Solution-oriented and precise working method</li><li>Strong project and time management skills</li><li>Good command of written and spoken English</li><li>Experience in managing direct reports</li></ul><p>WE OFFER:</p><p></p><p>Exciting career and development opportunities in an internationally successful company as well as an attractive and dynamic environment. As a sustainable company, we bear responsibility for a healthy work-life balance for our employees. Regular employee events and charity campaigns are part of our strong and cordial corporate culture. You can find a small impression <a href="https://vimeo.com/356349534" target="_blank">here</a>.</p>","industry":"Retail"