Establish Red Bull as a strong consumer-focused brand by developing and executing a short, mid and long term sports program achieving top-of-mind awareness, local relevancy and strong credibility for the product and brand to develop sports consumption. Shows perfect brand awareness and offers personal experiences to our consumers. Builds the local face of Red Bull, long term partnership and strong local networks including opinion-leaders in the most relevant way and in line with the global and national strategies and priorities to increase brand and can love to inspire and engage consumers. Helps to create and implement marketing initiatives in the key pillars of the marketing mix through On Premise, Off Premise and expanding New Business distribution and visibility.
RESPONSIBILITIESAreas that play to your strengthsAll the responsibilities we'll trust you with:
Expand allStart and Improve a Highly Credible Athletes Program
Develop strong network and sustainable partnerships
National Event Program Planning and Execution
Branding and Communication
General Sports Management