VOLCOM:
eCommerce Director of Merchandising - TEMP Job in Costa Mesa, CA, CA
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Costa Mesa, CA, CA
Full-time | Ecommerce, Production, Retail - Planning, Web - Design
About the job
Volcom is in search of a Temp - eCommerce Director of Merchandising to join the team in Costa Mesa, CA.
POSITION SUMMARY //
This eCommerce Director of Buying and Merchandising position will be needed as soon as mid-September for approximately a 4 – 5 month duration or as along as needed by the company.
RESPONSIBILITIES //
• Own the end-to-end management of shop and product experiences on volcom.com and Volcom marketplaces (including upload, delete and modification of all shops and skus)
• Responsible for the launch of a specific category portion of the site, including: site roadmap, sequencing, pricing & site accuracy, any relevant specialty area(s) of the site; upsells (*new site every 3-4 weeks; daily and weekly data updates can also occur).
• Responsible for business updates to the site which may include: roadmapping; sequencing; creative layouts.
• Decides (and may execute) post-launch sequencing changes based upon customer behavior, selling information and inventory position.
• Collaborates with Planner and influences appropriate change as they relate to inventory management to maximize sales.
• Works with and directs Internet Creative department to develop appropriate layouts (including Landing Page feature products), shopping paths, & navigation for given product category (seasonally and by window).
• Partners with Web Creative team to develop special shop concepts/ideas, page layouts, navigation (shop by feature, shop by style, shop by collection) to support category initiatives and strategies.
• Provides Internet Creative Services with appropriate merchandise selections & message direction for all email and external advertising/promotional placements as appropriate.
• Analyzes stock and sales information; writes Site Early Reads reports based upon sales and site metric information. Shares findings with Merchant & Planning partners.
• Manages in-season business by tracking & analyzing sales information and site metrics in order to identify opportunities to increase sales & site conversion, including: re-roadmapping & re-sequencing, Landing Page feature & cue changes, revising online merchandising strategies based on trend, changing navigation, and executing category offers.
• Strategizes merchandising stories/themes and major product initiatives that align with key category/classification strategies for Internet (including special shops/features).
• Partners with Brand Marketing and Digital Marketing to develop merchandising calendar for Website Home and Landing Pages, navigation, special initiatives, item image /copy strategy etc.
• Creates and presents seasonal web hindsight document for the category/classification; analyzes user behavior, site metrics and relates findings to sales/site performance. Recommends strategies for next year based upon findings. Presents to web leadership and core merchant/planning partners.
• Works with marketing to strategize and influence site execution of category offers.
• Creates, executes and analyzes category up-sell strategies to drive volume.
• Responsible for working with analyst to provide analytics and recommendations to the retail team placing the buy
• Participation in final line review meetings and thorough analysis on previous season’s sales history to provide input on future sales
• Responsible for ensuring the NA websites are merchandised correctly and all product is displaying appropriately
• Coordinate with eCommerce marketing team to plan and execute on the marketing calendar. Includes promotions, online content, interactive sales tools, email and all other assets
• Responsible for working with buying and planning team to ensure inventory levels, buying, markdowns and liquidations plans are appropriate for the business
• Continue to evolve processes, policies, tools, reports, etc. in order to drive more efficiency
• Review site traffic, conversion, average selling price, category analysis, etc. in order to make data driven decisions to drive the business
• Support Merchandising Operations Manager with tasks related to inventory receipt, promotions and customer service.
• Provide ongoing research and generation of ideas via competitive analysis for best-in-class digital experience, including but not limited to: site content, merchandising, curated shop experience, emails, blog and social media.
• Awareness and knowledge of general fashion market trends and retail practices.
• Own all site merchandising efforts, both automated and curated, including the scheduling of site content, trend shops, and user generated galleries
• Provide thorough and timely QA for all site content.
• Other duties as assigned
POSITION SUMMARY //
This eCommerce Director of Buying and Merchandising position will be needed as soon as mid-September for approximately a 4 – 5 month duration or as along as needed by the company.
RESPONSIBILITIES //
• Own the end-to-end management of shop and product experiences on volcom.com and Volcom marketplaces (including upload, delete and modification of all shops and skus)
• Responsible for the launch of a specific category portion of the site, including: site roadmap, sequencing, pricing & site accuracy, any relevant specialty area(s) of the site; upsells (*new site every 3-4 weeks; daily and weekly data updates can also occur).
• Responsible for business updates to the site which may include: roadmapping; sequencing; creative layouts.
• Decides (and may execute) post-launch sequencing changes based upon customer behavior, selling information and inventory position.
• Collaborates with Planner and influences appropriate change as they relate to inventory management to maximize sales.
• Works with and directs Internet Creative department to develop appropriate layouts (including Landing Page feature products), shopping paths, & navigation for given product category (seasonally and by window).
• Partners with Web Creative team to develop special shop concepts/ideas, page layouts, navigation (shop by feature, shop by style, shop by collection) to support category initiatives and strategies.
• Provides Internet Creative Services with appropriate merchandise selections & message direction for all email and external advertising/promotional placements as appropriate.
• Analyzes stock and sales information; writes Site Early Reads reports based upon sales and site metric information. Shares findings with Merchant & Planning partners.
• Manages in-season business by tracking & analyzing sales information and site metrics in order to identify opportunities to increase sales & site conversion, including: re-roadmapping & re-sequencing, Landing Page feature & cue changes, revising online merchandising strategies based on trend, changing navigation, and executing category offers.
• Strategizes merchandising stories/themes and major product initiatives that align with key category/classification strategies for Internet (including special shops/features).
• Partners with Brand Marketing and Digital Marketing to develop merchandising calendar for Website Home and Landing Pages, navigation, special initiatives, item image /copy strategy etc.
• Creates and presents seasonal web hindsight document for the category/classification; analyzes user behavior, site metrics and relates findings to sales/site performance. Recommends strategies for next year based upon findings. Presents to web leadership and core merchant/planning partners.
• Works with marketing to strategize and influence site execution of category offers.
• Creates, executes and analyzes category up-sell strategies to drive volume.
• Responsible for working with analyst to provide analytics and recommendations to the retail team placing the buy
• Participation in final line review meetings and thorough analysis on previous season’s sales history to provide input on future sales
• Responsible for ensuring the NA websites are merchandised correctly and all product is displaying appropriately
• Coordinate with eCommerce marketing team to plan and execute on the marketing calendar. Includes promotions, online content, interactive sales tools, email and all other assets
• Responsible for working with buying and planning team to ensure inventory levels, buying, markdowns and liquidations plans are appropriate for the business
• Continue to evolve processes, policies, tools, reports, etc. in order to drive more efficiency
• Review site traffic, conversion, average selling price, category analysis, etc. in order to make data driven decisions to drive the business
• Support Merchandising Operations Manager with tasks related to inventory receipt, promotions and customer service.
• Provide ongoing research and generation of ideas via competitive analysis for best-in-class digital experience, including but not limited to: site content, merchandising, curated shop experience, emails, blog and social media.
• Awareness and knowledge of general fashion market trends and retail practices.
• Own all site merchandising efforts, both automated and curated, including the scheduling of site content, trend shops, and user generated galleries
• Provide thorough and timely QA for all site content.
• Other duties as assigned