At YETI, we believe that time spent outdoors matters more than ever and our gear can make that time extraordinary. When you work here, you’ll have the opportunity to create exceptional, meaningful work and problem solve with innovative team members by your side. Together, you’ll help our customers get the high-quality gear they need to make the most of their adventures. We areBUILT FOR THE WILD™.
The eCommerce UX Writer will improve site experiences, features, and product content based on data provided from research to enhance the YETI eCommerce customer experience. Using your expertise, you will audit and improve the current site’s content and work with the Product Category, SEO, Design, Research, and Brand teams to constantly iterate and improve new features and content for customer readability.
Ownership of website copy: Review current and future website content and rewriting when needed, constantly writing with the customer in mind
Work with product category owners to ensure accurate information is communicated to the customer and at the appropriate time
Partner with designers and researchers to create and test experiences and features through A/B testing, usability testing, and other methodologies to validate customer acceptance
Consult SEO to ensure best practices are addressed in all content
Collaborate with the brand copywriters to ensure brand voice is consistently upheld
Audit the current website content to ensure proper product education at key moments
Maintain a global mindset and translate experiences to Spanish
Be able to present your writing to key stakeholders
Continuously prioritize and recommend copywriting opportunities
Qualifications and Attributes:
At least 2 years of experience UX Writing experience. eCommerce website experience preferred
Fluent writing in English and Spanish
Understanding of SEO content best practices
Experience partnering closely and aligning with technical, research, and creative teams
Excellent communication and presentation skills, with the ability to present strong rationale for decisions
Strong attention to detail
YETI is proud to be an Equal Opportunity Employer.