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Covina, CA

Full-time | Management - Brand, Marketing, Marketing - Social Media, Public Relations

$60,000 - $65,000 annual

About the job

Since King Ice’s inception, our team has worked together to contribute to our mission of becoming leaders in the premium streetwear jewelry market. We focus on quality and lifestyle, establishing trends and tracking closely with streetwear fashion and HIP HOP Culture. We distribute our brand online and through numerous streetwear stores such as Zumiez and Pac Sun.

We are looking for a Marketing Specialist who will be a problem-solver that's passionate about establishing relationships and driving operational efficiency. The candidate will be dependable, responsive and pragmatic in a role that requires teamwork, organization and critical thinking! We offer a hybrid schedule, requiring work onsite 3 days a week (subject to change).

Responsibilities:
• Create, manage and execute all daily social media plans and calendars, including on-trend and strategic development of engaging social media content.

• Manage day to day email/sms marketing, working with Klayvio/Mailchimp and Postscripts, developing campaigns, building/sending emails, testing and studying analytics/segments and messaging to optimize conversions

• Work with our CPC agency, assist in providing assets, serving requests for data, access

• Develop copy, messaging for banners, emails, tiles, look books, media kits, etc. across our site and materials

• Managing/developing influencer marketing plans and affiliate programs

• Collaborate with our marketing team to developing campaigns, promotions and programs to maximize sales, brand awareness and brand equity

• Develop and test promotional strategies to grow customer acquisition, revenue, engagement, customer loyalty, and other KPI’s

• Manage production of all printed media/signage

• Coordinate marketing campaigns with our wholesale partners via social/email/sms

• Coordinate retail events and promotions

• Report weekly, monthly & quarterly on marketing efforts

• Manage Retail Marketing Calendar in Basecamp; keep track of all previous marketing efforts

Requirements:
• Bachelor’s degree
• 2-4 years of experience as a marketing professional
• In tune with what’s trending in pop culture, hip hop and streetwear fashion
• Familiarity with influencer marketing
• Experiencing working with social media content development and management
• Experience with Google and Facebook PPC, analytics, social media insights, Klaviyo/MailChimp email marketing, SMS platforms
• Ability to travel to photoshoots and events
• Experience working with Affiliate programs

Please submit profile through Malakye.


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1501 Lincoln Blvd.#1014 Venice, CA. 90291