VICE Media:
Media Strategist Job in Brooklyn, VT
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Brooklyn, VT
Full-time | Marketing
About the job
<p><strong>ABOUT VICE MEDIA GROUP</strong></p>
<p><a href="https://company.vice.com/"><span style="font-weight: 400;">VICE Media Group</span></a><span style="font-weight: 400;"> is the world’s largest independent youth media company. Launched in 1994, VICE has offices in 35 cities across the globe with a focus on five key businesses: VICE.com, an award-winning international network of digital content; VICE STUDIOS, a feature film and television production studio; VICE, an Emmy-winning international television network; a Peabody award-winning NEWS division with the most Emmy-awarded nightly news broadcast; and VIRTUE, a global, full-service creative agency with 21 offices around the world. VICE's content has been recognized by the Academy of Television Arts & Sciences, Peabodys, Golden Globes, Sundance Film Festival, George Polk, Scripps Howard, PEN Center, Cannes Lions, Knight Foundation, American Society of Magazine Editors, LA Press Club, James Beard and Webbys, among others. </span></p>
<p><span style="font-weight: 400;">VICE Media Group’s portfolio includes</span><a href="https://www.refinery29.com/en-us"><span style="font-weight: 400;"> Refinery29</span></a><span style="font-weight: 400;">, the leading global media and entertainment company focused on women;</span><a href="https://www.pulsefilms.com/"><span style="font-weight: 400;"> PULSE Films</span></a><span style="font-weight: 400;">, a London-based next-generation production studio with outposts in Los Angeles, New York, Paris and Berlin;</span><a href="https://i-d.vice.com/en_us"> <span style="font-weight: 400;"> i-D</span></a><span style="font-weight: 400;">, a global digital and bimonthly magazine defining fashion and contemporary culture; and</span><a href="https://garage.vice.com/en_us"><span style="font-weight: 400;"> Garage</span></a><span style="font-weight: 400;">, a digital platform and biannual publication converging the worlds of art and design.</span></p>
<p><strong>VICE x Team</strong></p>
<p><span style="font-weight: 400;">The Media Strategy team is central to the pre-sale and post-sale process, touching client relationships from end to end and playing a pivotal role in overall partnership success. The team supports a pod of sales individuals with strategizing, planning, executing and optimizing media-related activities across client advertising campaigns. We thrive in self-sufficiency, curiosity and proactivity when it comes to our work. The team atmosphere is highly strategic, collaborative, and fast paced. We hope you are as well, it’s nice when we all like some of the same things.</span></p>
<p><strong>Role x You</strong></p>
<p><span style="font-weight: 400;">You are excited about finding new and strategic ways to connect brands with their desired audience using data, analytics and creativity. </span></p>
<p><strong>In the short term </strong><span style="font-weight: 400;">you will develop media plans both in response to client RFP's and proactively to drive business, providing direct support to the VICE sales force. You’ll work collaboratively with internal departments (Client Strategy, Creative, Production, Sales, etc.) to ensure that all proposed </span><em><span style="font-weight: 400;">pre-sale </span></em><span style="font-weight: 400;">media plan elements are sound for VICE and for the prospective clients.</span></p>
<p><span style="font-weight: 400;">But </span><strong>after 6 months in this role </strong><span style="font-weight: 400;">you will be the client’s go-to media expert once a program sells through, managing communication, asset delivery, launch and performance.</span></p>
<p><strong>And after a year</strong><span style="font-weight: 400;"> you will lead strategy on RFPs of larger investment values and join sales on client calls and meetings to speak to your distribution and media proposals.</span></p>
<p><strong>Qualifications</strong></p>
<p><span style="font-weight: 400;"> </span><strong>You have these:</strong></p>
<ul>
<li style="font-weight: 400;"><span style="font-weight: 400;">2 - 4 years of experience in digital and social media planning/strategy in an agency or client setting.</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Strong analytical skills with high proficiency in Excel, Keynote, PowerPoint</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Expertise in "media math" and digital media buying/acquisition models (ie. CPA, CPC, CPM, CPE)</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Effective time management and organizational skills, as well as strong attention to detail.</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">High comfortability with managing multiple projects simultaneously</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Experience analyzing complex data and market research to formulating actionable plans</span></li>
</ul>
<p><strong>We’d love if you also had these:</strong></p>
<ul>
<li style="font-weight: 400;"><span style="font-weight: 400;">Working understanding of digital/analytic marketing platforms or tools (Google Ads Manager, Operative.One, Moat, Comscore, etc)</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Media confidence and comfortable articulating rationale behind media strategy and recommendations to clients</span></li>
</ul>
<p><span style="font-weight: 400;">We want to find people who believe in our goals, and feel inspired enough to grow while they’re here to fill the role, rather than someone who checks the boxes but isn’t invested. We encourage you to apply and show us what you’ve got. To learn more read the</span><a href="https://viceguideto.vice.com/"> <strong>VICE Guide to VICE</strong></a></p>
<p><strong>Working at VICE</strong></p>
<p><span style="font-weight: 400;">VICE prioritizes the ideas and people that other media companies miss. We believe that innovation is a direct result of diverse, inclusive cultures so we don’t just “tolerate” difference, we celebrate it and see it as essential to our staff, culture and business.</span></p>
<p><a href="https://company.vice.com/"><span style="font-weight: 400;">VICE Media Group</span></a><span style="font-weight: 400;"> is the world’s largest independent youth media company. Launched in 1994, VICE has offices in 35 cities across the globe with a focus on five key businesses: VICE.com, an award-winning international network of digital content; VICE STUDIOS, a feature film and television production studio; VICE, an Emmy-winning international television network; a Peabody award-winning NEWS division with the most Emmy-awarded nightly news broadcast; and VIRTUE, a global, full-service creative agency with 21 offices around the world. VICE's content has been recognized by the Academy of Television Arts & Sciences, Peabodys, Golden Globes, Sundance Film Festival, George Polk, Scripps Howard, PEN Center, Cannes Lions, Knight Foundation, American Society of Magazine Editors, LA Press Club, James Beard and Webbys, among others. </span></p>
<p><span style="font-weight: 400;">VICE Media Group’s portfolio includes</span><a href="https://www.refinery29.com/en-us"><span style="font-weight: 400;"> Refinery29</span></a><span style="font-weight: 400;">, the leading global media and entertainment company focused on women;</span><a href="https://www.pulsefilms.com/"><span style="font-weight: 400;"> PULSE Films</span></a><span style="font-weight: 400;">, a London-based next-generation production studio with outposts in Los Angeles, New York, Paris and Berlin;</span><a href="https://i-d.vice.com/en_us"> <span style="font-weight: 400;"> i-D</span></a><span style="font-weight: 400;">, a global digital and bimonthly magazine defining fashion and contemporary culture; and</span><a href="https://garage.vice.com/en_us"><span style="font-weight: 400;"> Garage</span></a><span style="font-weight: 400;">, a digital platform and biannual publication converging the worlds of art and design.</span></p>
<p><strong>VICE x Team</strong></p>
<p><span style="font-weight: 400;">The Media Strategy team is central to the pre-sale and post-sale process, touching client relationships from end to end and playing a pivotal role in overall partnership success. The team supports a pod of sales individuals with strategizing, planning, executing and optimizing media-related activities across client advertising campaigns. We thrive in self-sufficiency, curiosity and proactivity when it comes to our work. The team atmosphere is highly strategic, collaborative, and fast paced. We hope you are as well, it’s nice when we all like some of the same things.</span></p>
<p><strong>Role x You</strong></p>
<p><span style="font-weight: 400;">You are excited about finding new and strategic ways to connect brands with their desired audience using data, analytics and creativity. </span></p>
<p><strong>In the short term </strong><span style="font-weight: 400;">you will develop media plans both in response to client RFP's and proactively to drive business, providing direct support to the VICE sales force. You’ll work collaboratively with internal departments (Client Strategy, Creative, Production, Sales, etc.) to ensure that all proposed </span><em><span style="font-weight: 400;">pre-sale </span></em><span style="font-weight: 400;">media plan elements are sound for VICE and for the prospective clients.</span></p>
<p><span style="font-weight: 400;">But </span><strong>after 6 months in this role </strong><span style="font-weight: 400;">you will be the client’s go-to media expert once a program sells through, managing communication, asset delivery, launch and performance.</span></p>
<p><strong>And after a year</strong><span style="font-weight: 400;"> you will lead strategy on RFPs of larger investment values and join sales on client calls and meetings to speak to your distribution and media proposals.</span></p>
<p><strong>Qualifications</strong></p>
<p><span style="font-weight: 400;"> </span><strong>You have these:</strong></p>
<ul>
<li style="font-weight: 400;"><span style="font-weight: 400;">2 - 4 years of experience in digital and social media planning/strategy in an agency or client setting.</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Strong analytical skills with high proficiency in Excel, Keynote, PowerPoint</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Expertise in "media math" and digital media buying/acquisition models (ie. CPA, CPC, CPM, CPE)</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Effective time management and organizational skills, as well as strong attention to detail.</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">High comfortability with managing multiple projects simultaneously</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Experience analyzing complex data and market research to formulating actionable plans</span></li>
</ul>
<p><strong>We’d love if you also had these:</strong></p>
<ul>
<li style="font-weight: 400;"><span style="font-weight: 400;">Working understanding of digital/analytic marketing platforms or tools (Google Ads Manager, Operative.One, Moat, Comscore, etc)</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Media confidence and comfortable articulating rationale behind media strategy and recommendations to clients</span></li>
</ul>
<p><span style="font-weight: 400;">We want to find people who believe in our goals, and feel inspired enough to grow while they’re here to fill the role, rather than someone who checks the boxes but isn’t invested. We encourage you to apply and show us what you’ve got. To learn more read the</span><a href="https://viceguideto.vice.com/"> <strong>VICE Guide to VICE</strong></a></p>
<p><strong>Working at VICE</strong></p>
<p><span style="font-weight: 400;">VICE prioritizes the ideas and people that other media companies miss. We believe that innovation is a direct result of diverse, inclusive cultures so we don’t just “tolerate” difference, we celebrate it and see it as essential to our staff, culture and business.</span></p>