ABOUT VICE MEDIA GROUP
VICE Media Group is the world’s largest independent youth media company. Launched in 1994, VICE has offices in 35 cities across the globe with a focus on five key businesses: VICE.com, an award-winning international network of digital content; VICE STUDIOS, a feature film and television production studio; VICE TV, an Emmy-winning international television network; a Peabody award-winning NEWS division with the most Emmy-awarded nightly news broadcast; and VIRTUE, a global, full-service creative agency with 25 offices around the world. VICE Media Group’s portfolio includes Refinery29, the leading global media and entertainment company focused on women; PULSE Films, a London-based next-generation production studio with outposts in Los Angeles, New York, Paris and Berlin; i-D, a global digital and bimonthly magazine defining fashion and contemporary culture; and Garage, a digital platform and biannual publication converging the worlds of art and design.
VICE Media Group’s portfolio includes Refinery29, the leading global media and entertainment company focused on women; PULSE Films, a London-based next-generation production studio with outposts in Los Angeles, New York, Paris and Berlin; i-D, a global digital and bimonthly magazine defining fashion and contemporary culture; and Garage, a digital platform and biannual publication converging the worlds of art and design.
Role x You
With your deep knowledge of cultural, technological and media trends, as our Senior Strategist you will be responsible for ideating and pitching audience led strategic solutions for our clients across VICE Media Group in the UK, reporting into Director of Client Strategy.
In the short term you will be developing strategies that ideate audience-led solutions driven by insights, working in collaboration with the sales, creative and production teams and delivering these strategies to clients through the pitch process.
But after 6 months you will be leading strategies, while gathering on-going data used to inform VICE Media Group needs and strategies. You will be leading the communication and relationship with the creative department when delivering strategic led insights for campaigns and pitches and you’ll be maintaining relationships with our strategic partners e.g. Quantcast, GWI, Tubular Labs etc.
And after a year, you will help shape our strategic commercial vision for VICE through audience analysis, and working with sales to drive revenue.
You have these:
Experience in strategy – ideally within a publishing environment - with a focus on insights, data and content strategy
A demonstrated ability to inform creative direction through insights and data as well as experience of pitch structure and design
Strong communication skills and can demonstrate emotional intelligence when building relationships with key internal stakeholders and clients
Deep knowledge of insight tools (Quantcast, GWI etc.) and an ability to critique strategic and creative approach
Forward thinking approach to consumer insights, utilisting platforms such as Facebook and Instagram for commercial pitches
Knowledge of how creative should be approached for multiple touch points across various digital platforms, including Tiktok, Facebook, Instagram, Snapchat & YouTube
A deep understanding of media strategy / formats and platform distribution (organic and paid)
Passion for making work that stands out and makes a difference for our audience
We’d love if you also had these:
Familiarity and a genuine interest in VICE, our family of sites and products
A proactive and independent work ethos
A passionate and curious approach to innovative and non-traditional brand communications
Great interpersonal and communication skills, including an ability to vary tone of voice
Ability to collaborate and work with multiple stakeholders simultaneously
Analytical with an eye for detail
Passionate about social and digital advertising, the marketplace and technology
Dedicated, hardworking, and organised
An eye for design
Strategic and creative in their approach
Ability to learn fast and take initiative - comfortable with taking on new projects
Ability to draw insight from figures and performance
Attention to detail is a must
We want to find people who believe in our goals and feel inspired enough to grow while they’re here to fill the role, rather than someone who checks the boxes but isn’t invested. We encourage you to apply and show us what you’ve got.
If you require reasonable accommodation during the application and selection process, please let us know. We will work together to best meet your needs.
Working at VICE
VICE prioritizes the ideas and people that other media companies miss. We believe that innovation is a direct result of diverse, inclusive cultures so we don’t just “tolerate” differences, we celebrate it and see it as essential to our staff, culture, and business. To learn more read the VICE Guide to VICE
Agencies: VICE Media Group is not partnering with agencies nor accepts unsolicited resumes and will not be responsible for any fees or expenses related to such unsolicited resumes and/or applicants.