VICE Media:
Senior Social Editor Job in Burlington, VT
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Burlington, VT
Full-time | Editorial
About the job
Role x You
The Senior Social Editor will create and execute the growth strategy, from inception to publishing, for VMG brands. The position requires strong creative intuition, brand awareness, an in-depth knowledge of the industry and trends, and a passion for growth strategy. Along with establishing and maintaining the look and voice of the channel, this position continuously pushes the brand forward.
As part of daily responsibilities, this role includes writing, copy editing, tracking and publishing assets, while collaborating with outside teams, such as commerce, editorial, marketing, etc, to hit company goals. *This role is covered under the WGAE union*
What you’ll do:
Maintain a programming calendar for VMG brands’ Instagram channels, covering feed, stories, and Reels.
Upload, caption, and schedule or post with necessary tags and hashtags all assets on stories, feed, and Reels (including pre-scheduling weekend and holiday posts, live-posting as necessary)
Input and manage requests for original designs, photography, and videos for all aspects of Instagram, including celebrity and company initiative assets
Design, edit, and/or produce assets for feed and stories and give notes on original Instagram-first videos, as needed
Source UGC and regram assets for feed and stories
Manage workflow of editorial posts on Vice, working with the branded social team to coordinate posting and schedules.
Ideate and create social-first initiatives and new series (both flat and video) in partnership with our video and commerce teams, including monthly tests based on data of top and bottom performers
Work to secure partnerships, social swaps, takeovers, and shoutout with internal and third party teams, as needed to grow our follower count and engagement
Track weekly analytics of editorial stories, monthly analytics as necessary
Community manage and create reports on important findings, including brand and style preferences
Create and update best practices for tone, voice, and visual assets for both branded and editorial assets, distributing that information to appropriate teams as necessary
Cover other Instagram channels as needed / when requested
What you’ll have:
3-4+ years experience in social media management, marketing, or similar roles
Strong copywriting and editing skills, as well as an eye for design, a sharp sense of humor, and an instinct for what is trending in the social realm
An understanding of the VMG brands, concerning both visuals and voice
Experience with social analytics and Adobe Creative Suite a plus
What you’ll need to be successful:
An extremely collaborative mindset, with excellent communication and organizational skills
The desire to work and thrive in a fast-paced and constantly changing environment
A proactive, positive attitude, and a knack for creative solutions
The Senior Social Editor will create and execute the growth strategy, from inception to publishing, for VMG brands. The position requires strong creative intuition, brand awareness, an in-depth knowledge of the industry and trends, and a passion for growth strategy. Along with establishing and maintaining the look and voice of the channel, this position continuously pushes the brand forward.
As part of daily responsibilities, this role includes writing, copy editing, tracking and publishing assets, while collaborating with outside teams, such as commerce, editorial, marketing, etc, to hit company goals. *This role is covered under the WGAE union*
What you’ll do:
Maintain a programming calendar for VMG brands’ Instagram channels, covering feed, stories, and Reels.
Upload, caption, and schedule or post with necessary tags and hashtags all assets on stories, feed, and Reels (including pre-scheduling weekend and holiday posts, live-posting as necessary)
Input and manage requests for original designs, photography, and videos for all aspects of Instagram, including celebrity and company initiative assets
Design, edit, and/or produce assets for feed and stories and give notes on original Instagram-first videos, as needed
Source UGC and regram assets for feed and stories
Manage workflow of editorial posts on Vice, working with the branded social team to coordinate posting and schedules.
Ideate and create social-first initiatives and new series (both flat and video) in partnership with our video and commerce teams, including monthly tests based on data of top and bottom performers
Work to secure partnerships, social swaps, takeovers, and shoutout with internal and third party teams, as needed to grow our follower count and engagement
Track weekly analytics of editorial stories, monthly analytics as necessary
Community manage and create reports on important findings, including brand and style preferences
Create and update best practices for tone, voice, and visual assets for both branded and editorial assets, distributing that information to appropriate teams as necessary
Cover other Instagram channels as needed / when requested
What you’ll have:
3-4+ years experience in social media management, marketing, or similar roles
Strong copywriting and editing skills, as well as an eye for design, a sharp sense of humor, and an instinct for what is trending in the social realm
An understanding of the VMG brands, concerning both visuals and voice
Experience with social analytics and Adobe Creative Suite a plus
What you’ll need to be successful:
An extremely collaborative mindset, with excellent communication and organizational skills
The desire to work and thrive in a fast-paced and constantly changing environment
A proactive, positive attitude, and a knack for creative solutions