Columbia Sportswear, Inc.:
Principal A/B Testing Analyst Job in Burlington, VT

OUTGROWN YOUR OWN BACKYARD? COME PLAY IN OURS.

At Columbia, were as passionate about the outdoors as you are. And while our gear is available worldwide, were proud to be based in the Pacific Northwest, where natural wonders are our playground.

Every product we make and every task we undertake is inspired by the famous words of our founder Gert Boyle: Its perfect. Now make it better. As pioneers of relentless improvement, we are constantly evolving.

We believe the outdoors is ours to protect and strive to keep our planet healthy.

We believe in empowering people to experience the outdoors to the fullest.

And we believe in you.

ABOUT THE POSITION

The eCommerce team powers our US and Canada Columbia.com sites as well as our Customer Care Center. From merchandising and marketing to product management and technology, the consumer is at the center of everything we do. And, the eCommerce team is known for the relentless improvement of the customer experience-always striving for a better, faster, easier experience.

The Principal A/B Testing Analyst drives the A/B testing program and works on high-impact A/B andpersonalizationtesting and optimization with the primary focus to provide coherent decision support, project & return-on-investment validation, and valuable insight into what drives improvements to our key performance indicators.Helps create a culture of data-driven decision making and incorporating A/B testing into all relevant areas of decision making.

HOW YOU'LL MAKE A DIFFERENCE:
Identifies consumer cohorts and creates personalized experiences to drive engagement.

Collaborates with business partners to validate hypotheses and help stakeholders to strategically plan site opportunities and future test plans

Partners with business stakeholders to identify areas of potential for A/B testing and works with Product Owners on road map initiatives and testing to measure value.

Drives and oversees the testing life cycle process from ideation to planning, requirements gathering, execution, analysis, and results communication.

Maximizes testing calendar to make best use of available traffic and testing resources and avoid any conflicts between tests.

Develops, documents, and improves testing processes and policies to capitalize on efficiencies in the testing lifecycle.

Documents and communicates test results to stakeholders at leadership meetings.

Validates accuracy of data and results, conducts QA of site tagging needed for tests.

Perform other duties as assigned.


YOU HAVE
8+ years prior experience with eCommerce Analytics required

5+ years of experience as a subject matter expert in designing and implementing A/B tests required

5+ years of experience with coding and scripting (html, css, javascript, python, SQL)

Experienced with optimization tools such as Adobe Target, Optimizely or Monetate

Experience with web analytics and web analytics tools such as Adobe. An ability to structure problems for analysis, analyze the data and understand root cause

Experience with presenting insights and making recommendations persuasively

In-depth knowledge and experience of different testing approaches (A/B, MVT, Personalization, etc.)

Experience in an Agile product development environment that includes multiple collaborating Scrum Teams

Experience with presenting insights and making recommendations persuasively, strong written and verbal communication skills including effective presentations

Experience with project management tools such as Jira and Confluence

Experience with user testing methodologies and user-centered design principles

Strong analytical, quantitative and problem-solving skills required

Strong attention to detail including ensuring accuracy and quality of outcomes

Ability to multi-task and manage priorities and deliverables in alignment with goals


To learn more about our hiring process during COVID-19, click here.
#LI-AD1







Columbia Sportswear Company and our portfolio of brands, including Columbia, SOREL, Mountain Hardwear and prAna, know a thing or two about adventures. After all, we've been on one since 1938, working to perfect the art of enjoying the outdoors. Behind everything we make is an employee who's found that the greatest adventure starts with joining a company that strives to do the right thing.


This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.


At Columbia Sportswear Company (CSC), we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, military and veteran status, and any other characteristic protected by applicable law. CSC believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. All employment is decided on the basis of qualifications, merit, and business need.