Columbia Sportswear, Inc.:
Market Research Analyst Job in Burlington, VT
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Burlington, VT
Full-time | Marketing
About the job
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OUTGROWN YOUR OWN BACKYARD? COME PLAY IN OURS.At Columbia, were as passionate about the outdoors as you are. And while our gear is available worldwide, were proud to be based in the Pacific Northwest, where natural wonders are our playground.
Every product we make and every task we undertake is inspired by the famous words of our founder Gert Boyle: Its perfect. Now make it better. As pioneers of relentless improvement, we are constantly evolving.
We believe the outdoors is ours to protect and strive to keep our planet healthy. We believe in empowering people to experience the outdoors to the fullest.
And we believe in you.
ABOUT THE POSITIONThe Consumer Strategy team is looking for a Market Research Analyst to assist in the development, analysis, and presentation of market and competitive intelligence and consumer insights. These reports promote market and consumer-focused decision-making processes at Columbia. Additionally, in this role, you will act as liaison, primary resource and problem-solver for internal stakeholders related to the training and use of consumer data platforms.
HOWYOULLMAKE A DIFFERENCE Analyze marketplace and economic conditions for changes in the industry.
Collect and analyze data to evaluate and size existing and potential product markets and trends (domestic and international.)
Identify and monitor competitors; analyze product, prices, sales, methods of marketing, and distribution.
Use consumer data platforms to inform marketing and brand strategy, monitor short and long-term changes in brand funnel and perception metrics, and assess impact of brand campaigns.
Prepare research reports, which include graphic illustrations of findings.
YOU AREWell-versed in written and verbal communication skills including the ability to research and gather information from various sources and present in a summary fashion.
Detail-oriented with the ability to quickly learn how the details fit into the overall bigger picture.
Capable of displaying excellent organizational, planning and presentation skills.
Able to work effectively under deadline pressure and be able to thrive in a dynamic and constantly changing environment.
YOUHAVE2-5 years of experience with data analysis, research, and/or consumer insights
Strong problem-solving and analytical thinking skills with the ability to work well with numbers and analyze complex data. Must be able to perform moderately difficult mathematical computations.
Demonstrated proficiency with data analysis platforms and data visualization programs such as Tableau, Excel spreadsheets, charts and graphs, in addition to presentation software (MS Powerpoint) as the majority of work will be performed in these applications.
Must be team player with comfort providing direction and leadership to peers.
To learn more about our hiring process during COVID-19, click here.
#LI-JJ1
Columbia Sportswear Company and our portfolio of brands, including Columbia, SOREL, Mountain Hardwear and prAna, know a thing or two about adventures. After all, we've been on one since 1938, working to perfect the art of enjoying the outdoors. Behind everything we make is an employee who's found that the greatest adventure starts with joining a company that strives to do the right thing.
This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.
At Columbia Sportswear Company (CSC), we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, military and veteran status, and any other characteristic protected by applicable law. CSC believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. All employment is decided on the basis of qualifications, merit, and business need.
OUTGROWN YOUR OWN BACKYARD? COME PLAY IN OURS.At Columbia, were as passionate about the outdoors as you are. And while our gear is available worldwide, were proud to be based in the Pacific Northwest, where natural wonders are our playground.
Every product we make and every task we undertake is inspired by the famous words of our founder Gert Boyle: Its perfect. Now make it better. As pioneers of relentless improvement, we are constantly evolving.
We believe the outdoors is ours to protect and strive to keep our planet healthy. We believe in empowering people to experience the outdoors to the fullest.
And we believe in you.
ABOUT THE POSITIONThe Consumer Strategy team is looking for a Market Research Analyst to assist in the development, analysis, and presentation of market and competitive intelligence and consumer insights. These reports promote market and consumer-focused decision-making processes at Columbia. Additionally, in this role, you will act as liaison, primary resource and problem-solver for internal stakeholders related to the training and use of consumer data platforms.
HOWYOULLMAKE A DIFFERENCE Analyze marketplace and economic conditions for changes in the industry.
Collect and analyze data to evaluate and size existing and potential product markets and trends (domestic and international.)
Identify and monitor competitors; analyze product, prices, sales, methods of marketing, and distribution.
Use consumer data platforms to inform marketing and brand strategy, monitor short and long-term changes in brand funnel and perception metrics, and assess impact of brand campaigns.
Prepare research reports, which include graphic illustrations of findings.
YOU AREWell-versed in written and verbal communication skills including the ability to research and gather information from various sources and present in a summary fashion.
Detail-oriented with the ability to quickly learn how the details fit into the overall bigger picture.
Capable of displaying excellent organizational, planning and presentation skills.
Able to work effectively under deadline pressure and be able to thrive in a dynamic and constantly changing environment.
YOUHAVE2-5 years of experience with data analysis, research, and/or consumer insights
Strong problem-solving and analytical thinking skills with the ability to work well with numbers and analyze complex data. Must be able to perform moderately difficult mathematical computations.
Demonstrated proficiency with data analysis platforms and data visualization programs such as Tableau, Excel spreadsheets, charts and graphs, in addition to presentation software (MS Powerpoint) as the majority of work will be performed in these applications.
Must be team player with comfort providing direction and leadership to peers.
To learn more about our hiring process during COVID-19, click here.
#LI-JJ1
Columbia Sportswear Company and our portfolio of brands, including Columbia, SOREL, Mountain Hardwear and prAna, know a thing or two about adventures. After all, we've been on one since 1938, working to perfect the art of enjoying the outdoors. Behind everything we make is an employee who's found that the greatest adventure starts with joining a company that strives to do the right thing.
This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.
At Columbia Sportswear Company (CSC), we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, military and veteran status, and any other characteristic protected by applicable law. CSC believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. All employment is decided on the basis of qualifications, merit, and business need.