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Industry News 10/6/2017

Seirus Hires Shannon Carey for Sales Representation In Tahoe Area


Seirus Innovation, leaders in cold weather accessories and cutting edge technologies, is proud to announce they have hired Shannon Carey, Independent Sales Representation Agency Manager. Shannon and her partner Tim Parratto offer over 20 years of experience in outdoor sales in and around the Tahoe area;they also represent Smith Sports Optics, Melin and Mons Royale. Together, Shannon and Tim align with Seirus’ commitment to focusing on the core of the snow sports business: Specialty retailers.

“I’m beyond excited to join the Seirus team,” Shannon Carey said.” Seirus has been a leading winter sports accessory company as long as I’ve been in the industry and I can’t wait to contribute to their continued success.”

On the new hire, Dean Carlson, Sales Manager-Snow Sports Division at Seirus, praised Shannon’s team’s ability to grow brand affinity. “Shannon is a pro’s pro when it comes to grassroots marketing tactics. I know her impact on the wider network will be felt immediately.”