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Industry News 9/23/2018

Flowfold Continues Expansions With Hiring Of Two New Sales Agencies

Flowfold has partnered with Wasatch Reps for the Rocky Mountain Territory and Everyday Adventure Reps for the Southwest Territory

Flowfold, a growing outdoor retail brand guided by sustainability, durability, and functionality, is excited to announce partnerships with two new Sales Agencies. Wasatch Reps will represent the Rocky Mountain Territory, including UT, WY, Co, and NM and Everyday Adventure Reps (Bryan Duncan) will represent the Southwest Territory, including CA, AZ, and NV. This comes at the heels of Flowfold’s partnership with the Taku Agency earlier this year and marks a pivotal coast-to-coast milestone for the growing outdoor retail company.

Flowfold, which recently made news for their Co-Lab collection with L.L.Bean, has a strong wholesale footprint in the United States. “We are in over 120 retail stores from coast to coast” James Morin, co-owner of Flowfold says. “Our partnerships continue to grow with national accounts like L.L.Bean, REI, backcountry.com, and Urban Outfitters, but Flowfold was built on the backbone of specialty outdoor retail shops. We don’t want to lose sight of that and we are calling on Bryan and the Wasatch team to help support all of our accounts.”

Managing one of the larger territories for Flowfold, Wasatch Reps (Sandy Brown & Eric Poore) will leverage over 35 years in outdoor sales and customer service. Based in Salt Lake City, UT and Golden, CO. The company also represents Dynafit/Pomoca, Salewa, Wild Country, TravelChair & Salomon/Atomic Nordic Gear. “We are excited to be able to offer our retail partners the highest quality wallets, totes, bags/packs and more,” said Sandy Brown. “The thoughtfulness of the Flowfold gear speaks for itself. The components are of the highest quality, including recycled sailcloth and Sterling brand rope. More importantly, their commitment to minimalist gear, American manufacturing and local communities are values that we try to emulate in our agency. Also, it goes without saying, the people at Flowfold are top of the line.”

Bryan Duncan has worked in the Outdoor Industry and has been a member of OIA for 19 years. He currently represents Osprey, Big Agnes, Garmont, Sunday Afternoons, Lander, Granger’s, and now Flowfold. “We are stoked to represent a brand that shares the same ethos as we do! An excellent, well performing product responsibly made using sustainable repurposed materials” Duncan says. “Does it get much better than that?”