TransWorld Media Partners with Surfline
April 25, 2005
- TransWorld Media, the Largest Action Sports Online Community, Partners with Surfline, the Most Popular and Reliable Surf Report and Wave Forecasting Service -
TransWorld Media Partners with Surfline to Offer the #1 Cross Media Audience Reach in Action Sports
Oceanside, CA, April 25, 2005 – TransWorld Media, which publishes the country's most popular action-sports magazines and Web sites, announced today that TransWorld SURF has become the surf media partners with Surfline, pioneers of the most comprehensive and reliable surf report and forecast information in the world. Visitors to transworldsurf.com will now have free access to many of the latest Web cam images from Surfline's network of nearly 100 beach Web cams, surf reports and travel information as well as content from TransWorld SURF magazine including the latest surf news, photos, videos, how-to tips, contest results, and more.
"This further solidifies TransWorld's leadership role in the worldwide surf market," says Liam Ferguson, associate publisher of TransWorld SURF. "Since 1999, TransWorld SURF has been at the forefront of innovative surf media pioneering creative new photography techniques, co producing the annual industry conference, and bringing more than 400,000 people to Huntington Beach as the official sponsor of the U.S. Open of Surfing. This latest announcement only underscores our commitment to providing a heightened level of excitement for the sport of surfing."
Through a special report and forecast area on transworldsurf.com, Surfline will offer key content elements for the world's most reliable surf cam and report network, giving users precise readings on surf conditions at nearly 100 surf spots around the globe, including detailed tide charts, wind data, water temperatures, and more. "Over all this partnership has been a really fun opportunity for everyone involved," said Sean Collins, president and chief forecaster of Surfline. "We're all looking forward to this new relationship, and the combination of strengths of the two companies will create increased value for the consumer, as well as our marketing partners."
The combination of sites and print media will also offer endemic and non-endemic advertisers the largest cross media audience in action-sports. The revolutionary partnership combines the energies and talents of two of the biggest and most trusted names in action-sports and surfing communities. TransWorld Media, TransWorld SURF's parent company, publishes the most widely read action-sports magazines in the world with a combined audience of more than six million; Surfline is the world's largest surfing Web site with an average of more than 60,000 visitors a day.