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Enduro Proudly Sponsors Grasshopper Adventure Series: Two renowned Bay Area cycling brands come together for the 2023 season

January 5, 2023

FOR IMMEDIATE RELEASE
Press Contact
Nic Sims or Scott Boulbol
SIMBOL Communications
[email protected] or [email protected]
310.935.9365 or 303.519.3073

Enduro Proudly Sponsors Grasshopper Adventure Series
Two renowned Bay Area cycling brands come together for the 2023 season

Oakland, California (January 5, 2023)Enduro Bearings, innovators of a wide range of bicycle bearings, seals, components and tools, recently signed on to sponsor the 2023 Grasshopper Adventure Series (GAS), a long-running mixed-terrain event series that has become a favorite of many of the top names in the sport. This year’s five race series runs January through May and explores the hills, roads and trails of Sonoma, Napa, Lake, Mendocino, Humboldt, Glenn and Colusa Counties in Northern California.

Along with financial and marketing support, Enduro Bearings is also supplying unique awards for the series. Each ‘medallion’ will be housed – and can spin freely – within an actual Enduro bearing. The medallion, with the etched Grasshopper logo, was created in house by the Enduro team.

“Some folks might recall that back in the day, I promoted a few events,” quips Rick Sutton, Enduro’s Business Development & Marketing Director. “I have profound respect and admiration for the sweat, the calories and the dollars that Mig [Miguel Crawford, GAS Founder] and crew have invested in creating and growing the Grasshopper Adventure Series. Enduro Bearings is honored to support the series and we can’t wait to see everyone at the Low Gap Hopper on January 28th!"

Over its 26 years, the Grasshopper Adventure Series has built a huge following from the NorCal cycling community and beyond. Early season “hard” miles are a must for established and upcoming road and dirt pros, and this year’s Hoppers are sure to welcome a very strong field. Previous races have seen international stars from road, gravel, cross and mountain biking including Enduro Bearings’ athletes Geoff Kabush, Katrina Nash, and Yuri Hauswald, along with XC World Champion Kate Courtney, and international road-pro-turned-gravel-racer-extraordinaries Laurens Ten Dam, Pete Stetina and Ted King, to name just a few.

"We're thrilled to have Enduro Bearings’ support for the 2023 Grasshopper Adventure Series. It’s awesome to partner with a local company of the highest quality and integrity,” says Crawford. “The histories of Enduro Bearings and the Hopper races have paralleled each other for over 25 years. Just as the Hoppers strive to ‘push riders and their equipment to the edge without pushing them over,’ Enduro has, over the decades, created smooth rolling, efficient, long-lasting bearings and components. They make products we can really stand by!"

To see some of the key products in Enduro’s line, please visit their website: https://cycling.endurobearings.com/ For media inquiries please contact Nic Sims: [email protected]

About Enduro Bearings

Since 1996, Enduro Bearings has worked closely with bicycle manufacturers to provide the best bearing solutions for every application. We are engineers, we are innovators, we are bike riders, and we build performance products that endure under the toughest conditions. Our facilities in USA and Singapore supply ‘Enduro Bearings Inside’ technology to cyclists around the world.

About Grasshopper Adventure Series
The “Hoppers” were born twenty-five years to bring friends together to explore Northern California remote roads and challenging trails. With unpredictable weather, the rides call for a variety of bike, gear, and tire types, and helped spark interest in “gravel riding”. While participation has grown considerably over the years, the spirit remains the same and the Hoppers continue to provide opportunities for riders to push themselves in a supportive environment while experiencing seldom ridden terrain.