Industry News 1/3/2006

Collective Licensing Int. Marks New Year with Landmark Global Expansion


( ENGLEWOOD , CO ) – JANUARY 2, 2005 – Fast on the track to global domination, Collective Licensing International, LLC, owner of the Airwalk® brand, is pleased to report a landmark year of expansion for 2005 with the addition of several North American and International sales and marketing license partners across the globe.  Launched in 1986, the Airwalk® brand is recognized worldwide as one of the world’s original action sports brands. 

"We are very pleased to continue building such powerful alliances in support of the growth and longevity of this brand," said Scott Cain, Vice President of Global Licensing.  "With each licensee's resources and commitment to brand building, we are well-positioned to reach record global sales for the Airwalk brand."

New North American license partners include:
Weeplay LLC based in New York , New York , has been appointed the exclusive Apparel Licensee for adults and children in North America . 

Division Six based in Encino , California , and Toronto , Ontario , has been named the Airwalk® hardgoods licensee for North America .  Division Six (unbolded) is considered a leader in sporting goods sales and marketing and will serve as the exclusive manufacturer of Airwalk®-branded snow, skateboarding and water sports goods as well as protective gear. 

Primo Apparel , based in Deerfield Beach , Florida , and owners of the JoxSox brand, have been appointed to design and manufacture Airwalk® socks for the United States. 

Other recent International Licensee appointees include:

Peleg Nil , based in Tel Aviv, Israel , has been appointed the Master Licensee for the Israeli territory.  Peleg Nil is recognized as one of the leading manufacturers of sporting goods in Isreal and has also announced the opening of the first Airwalk® concept shop in Tel Aviv.

Mitra Adikerpasa , based in (x) Indonesia , has been appointed the Indonesian Retailer and Licensee as well as the Master Licensee for brand in India.

Sport Direct , based in (x), South Africa has been appointed as the Master Licensee for South Africa in all product categories.

ASE Industries , based in Pusan, Korea, is the Master Licensee for Korea and the Middle East, as well as the Airwalk footwear® licensee for Japan and China.

About Collective Licensing International, LLC Collective Licensing International, LLC was formed in January 2004 and is the owner and license operator of the Airwalk® brand, the original action sports brand since 1986. Collective Licensing is based in Englewood, Colorado.