Industry News 8/28/2006

High Sierra Sport Company Renews with the U.S. Ski & Snowboard Team

High Sierra Sport Company Renews with the U.S. Ski & Snowboard Team

Vernon Hills, Ill.  –  High Sierra Sport Company will continue its agreement with the U. S. Ski and Snowboard Association (USSA), the national governing body for Olympic skiing and snowboarding, to supply travel bags to the U.S. Ski and Snowboard Team. The agreement calls for High Sierra to continue manufacturing customized backpacks, boot bags, ski and snowboard bags and duffels through the 2007 winter season.

“High Sierra has been doing an outstanding job providing our athletes with travel product since 2001,” said Ted Morris, USSA vice president of sales and marketing. “We are thrilled to be continuing this partnership through the 2007 season.”

High Sierra’s U.S. Ski and Snowboard Team bags are durable, easy to carry and allow for convenient transport of each athlete’s gear and clothing. High Sierra will continue to produce and distribute a limited quantity of U.S. Ski and Snowboard Team bags for consumers, which are currently available at ski shops and luggage stores nationwide as well as online at www.shopusskiteam.com.

“We supply the U.S. Ski and Snowboard Team with the appropriate luggage and bags. It’s
important that our Team gets to the slopes with their gear, so they can be ready to represent our country,” said Hank Bernbaum, president of High Sierra Sport Company. “We have always been honored and will continue to support the U.S. Ski and Snowboard Team.”