Industry News 6/11/2007

This week on FUEL TV's The Daily Habit

This week on FUEL TV's The Daily Habit

Adrian Lopez   Monday: 6/11
One of the original Zero riders, and now one of the top guys on the Mystery Skateboard team, street skater Adrian Lopez is on the show. Adrian talks about his humble beginnings when he started riding for Zero Skateboards in 1996 with Jamie Thomas to drawing record crowds in South America, to founding Mystery Skateboards. Plus, from the Darkstar team, Terell Robinson drops in to talk about his quick rise to fame and give us an update on his recovery from recent injury.  And, skateboarding’s finest put on their best polo shirts for the Eric Koston Charity Golf Tournament. Adrian’s sponsors include: C1rca Footwear and Apparel, Mystery Skateboards, Destructo trucks, Active Mail Order, and Cobra Golf Company.

Risto Mattila   Tuesday: 6/12
He comes to us all the way from Finland, revered for his smooth style and coming off a second-place finish in the 2007 Air & Style Competition, Flow team snowboarder Risto Mattila is here. Risto discusses how he’s made a name for himself as one of the more consistent big-air high-fliers in competition. Plus, Keir Dillon checks out the madness at the Transworld Snow Challenge. And, the Dawn Patrol guys head to the powder at Mammoth Mountain and get cold feet. Risto’s sponsors include: Billabong, Flow, Giro, Volvo and GoMobile.

Element Team: Chad Muska, Darrell Stanton, and Tosh Townend    Wednesday: 6/13
Element skate team members Chad Muska, Darrell Stanton and Tosh Townend visit the show today to talk about the upcoming Element film. Guest host Keir Dillon talks to them about the day-to-day life of trying to get the best footage at any expense; including risking career-threatening injuries, getting kicked out in the middle of a great session and having to return to a spot until you get it right. Darrell takes us behind the scenes of the making of Element’s latest skate film, “This Is My Element.” Plus, Jordan Morris tries to get into his own Hollywood A List at the VIP party for HBO’s “Entourage”   

Darrell Mathes   Thursday: 6/14
He’s a “Mack Dawg” films regular, one of Portland’s own rail shredders, Ride Snowboards team rider and pro snowboarder Darrell Mathes drops by the studio. Plus, get ready to rock, “The Snake, The Cross & The Crown” perform live in the studio. And, Jordan Morris goes to Hawaii for the premiere of “Surf’s Up” to meet with Jon Heder and Shia LeBouf to test their surf knowledge. Darrell’s sponsors include: Ride Snowboards, Spy Optic, Holden, Vans, Ambiguous, Grenade, Active Ride Shop and Kicker.

Donavon Frankenreiter   Friday: 6/15
One of the most notable names in freesurf, musician and cast member on FUEL TV’s Drive Thru Series, Billabong Team Rider Donavon Frankenreiter is here. Donavon tells us all about his travels around the world and then some. We’ll also get clued-in on the new season of FUEL TV’s “Drive Thru, Caribbean.” Plus, we’ve got some Roxy girls in the house, and we’ll be taking a look at their summer swimwear line. And, Pat Parnell hits Hawaii for some quality time with Kelly Slater and Rob Machado at the premiere of “SURF’S UP.” Donavon’s sponsors include: Billabong, Von Zipper, Sanuk Shoes, Doc Surfboards, Coors Light, Verizon, and Map Cargo.

"The Daily Habit" is FUEL TV’s first original daily series, telecast weeknights at 9:00pm ET (6:00pm PT) while re-airing later in the evening at 12:00am ET (9:00pm PT), and the following day at 3:00pm ET (12:00pm PT) and 6:00pm ET (3:00pm PT). “The Daily Habit” encompasses the world of the action sports enthusiast, mixing the best in pop culture with today’s top action sports personalities, cutting-edge music, product reviews, and comedy.