Industry News 6/25/2007

Instinct Clothing Picked Up by LA Apparel Mart Sales Reps

Instinct Clothing Picked Up by LA Apparel Mart Sales Reps

June 25, 2007, Santa Barbara, CA- INSTINCT Clothing is pleased to announce they have been chosen by the Eloisa & Mia showroom in the Los Angeles Apparel Mart.   The Spring/Summer 08’ collection will be available beginning July 1st in showroom A611.

Tom Brown, Vice President of INSTINCT Clothing, is thrilled to have partnered with the outstanding sales force of Eloisa & Mia.  “With so many high profile clients in their portfolio, we are thrilled to have INSTINCT Clothing represented by their showroom.  They have built a wonderful reputation in the children’s clothing industry.  We feel very fortunate to be represented by their outstanding team of professional sales reps,” enthused Brown.

With deep roots in the fashion industry, Eloisa & Mia has been in business since 2000.  Owned by Eloisa Han and Mia Granda, their showroom began as a 400 square foot space and has continued to double in size each year. It now includes over 2400 square feet located on the 6th floor of the Los Angeles Apparel Mart.  Their vast experience includes working with high end boutiques in Beverly Hills as well as the Westside.  They work closely with several major boutiques including Kitson, Babystyle, Lisa Kline, Nieman Marcus, Nordstrom, Barney’s, and Fred Segal.  Their showroom also includes accessories, bedding, and furniture as well as the children’s clothing.  “We are a one stop shop,” states Mia Granda. “We are excited to bring INSTINCT Clothing into our mix.”

“INSTINCT Clothing has captured the essence of the surfing lifestyle with their clean and simple lines.  Their rapid growth this past year is proof of their ability to transfer the essence of surfing into their designs with their choice of colors and images,” adds Eloisa Han.  “We are thrilled to add the INSTINCT brand to our existing lines that include Coccoli, Goldrush Outfitters, JB Original Vintage, Trunk Ltd., Seafolly Girls, Meg & Dana, and Little Giraffe,” enthused Granda.”

INSTINCT Clothing is known for its surf clothing dating back to the 1980’s.  Originally founded by professional surfer Shaun Tomson, the line was one of the most recognized surf brands of its era.  With the recent purchase of licensing rights, Santa Barbara resident Randy Paskal has re-launched the clothing line.  INSTINCT Surfwear targets toddler and boys ages 2 through 14.  Corporate headquarters are located in Santa Barbara, CA. while distribution is conducted from their Los Angeles facility. 

Contact Eloisa & Mia Shrowroom at 213.486.9827  to schedule an appointment or  www.myspace/instinctsurfwear