Industry News 5/8/2008

etnies Announces the 2008 “Girls Get on Board” Action Sports Clinic Series

etnies Announces the 2008 “Girls Get on Board” Action Sports Clinic Series
Annual Summer Program Encourages and Empowers Girls to Participate in Action Sports

etnies is excited to announce the 3rd Annual etnies Girls Get on Board (GGOB) clinic, a nation-wide series of female-only action sports instructional programs committed to inspiring girls to participate in action sports and encouraging them to remain active to lead a healthy lifestyle.  For this year’s program, etnies has again partnered with the Girls Riders Organization (GRO), a nonprofit group with a mission to inspire, educate and support girls in action sports, to present a tour of GGOB clinics and special events. Other partners in the event series include skateboarding label Cool Girls Decks, the Boarding For Breast Cancer foundation (B4BC) and the HB Wahine All Girl Surf School.

Beginning this month etnies’ professional team riders, serving as ambassadors for the GGOB program, will travel to some of the 40 cities across the nation to mentor and coach females of all ages in the action sports categories of Skate, BMX, Surf and Motocross.  The clinics consist of on-site demonstrations and hands-on training in a fun and safe environment including one-on-one interaction with top professional female athletes. Girls come away from the program with the basic skills of each sport and build their confidence in action sports.

“The team riders are excited to once again participate in the etnies Girls Get on Board clinic and show our support for the program.  It’s important to show that action sports are fun and safe for girls and empower more young women to participate,” says Lauren Perkins, etnies skate team rider.  “Whether it be for recreation, exercise or to pursue professional careers, it is great for us to see how many more girls are learning these sports each year.”

“We are really glad to partner with the etnies GGOB program again this year,” says Courtney Payne, founder of GRO.  “This partnership combines the team riders and momentum of etnies GGOB program with GRO’s experienced instructors and the close interaction with local communities across the country.”

The etnies Girls Get on Board program, along with GRO, will host 40 free clinics for girls as it embarks on its way around the country, including a stop at the etnies Skatepark of Lake Forest, Calif., before culminating in November in Albuquerque, New Mexico.  The next all-girls skate clinic is on May 10 at Journey’s Backyard BBQ in Dallas, Texas. For a complete list of clinics across the country, a detailed schedule of events and to sign up, please visit etniesgirl.com/extra/onboard.

**Any persons under the age of 18 years, must complete a waiver which can be found online at etniesgirl.com/extra/onboard/waiver/

etnies launched its Girls Get on Board (GGOB) initiative in Spring 2006 to encourage and empower females to learn about and participate in action sports. The program shows etnies on-going commitment to encouraging girls in action sports and fostering relationships with the best athletes in the world, such as etnies team riders Lauren Perkins and Evelien Bouilliart.