Industry News 4/13/2009

Pipeline Announces Licensing Agreement with Southfields Multi Trades Inc. for Philippines Market

Pipeline International Announces Pipeline Licensing Agreement with Southfields Multi Trades Inc. for Philippines Market

PIPELINE International, owner of the Pipeline lifestyle apparel brand with 30 years of authentic surf tradition, is pleased to announce a new licensing agreement with Southfields Multi Trades Inc. to create an extensive line of affordable quality surf and sport gear for the Philippines. Southfields will eventually produce young men’s, juniors and children’s apparel and will ship its first collection to stores for the upcoming Spring/Summer 2009 season.

“PIPELINE impressed us with strong management that is intent on building the brand and we want to be part of the group of international licensees they have recently been recruiting. The Pipeline Wavecrest is a wonderful logo image to represent the extensive heritage of the brand and we’re getting a great reaction from our retailers,” said Francis Yeung, President of Southfields Multi Trades Inc.

“Southfields Multi Trades Inc. came to us with a strong desire to become a licensee and a game plan to make PIPELINE a success in the Philippines. Their enthusiasm, along with extensive design and manufacturing experience, are some of the attributes we look for in a licensee. We’re pleased to have them on board as part of our expanding international team,” said Alan Greenberg, CEO of Pipeline International.