Industry News 5/21/2009

DISH Network Boosts FUEL TV's Reach to Nearly 30 Million

DISH Network Boosts FUEL TV's Reach to Nearly 30 Million
Subscribers to Receive Television Network Dedicated to Covering Lifestyle and Culture of Action Sports

Today, DISH Network launched FUEL TV, a television network dedicated to covering the lifestyle and culture of action sports, including skateboarding, snowboarding, surfing, BMX, freestyle motocross and wakeboarding. Located on DISH Network Ch. 155, FUEL TV is included in DISH Network's Classic Gold 250 programming package. FUEL TV is now available in nearly 30 million homes nationwide.

"FUEL TV strengthens the wide variety of programming DISH Network already offers," said Dave Shull, senior vice president of Programming for DISH Network. "We're providing even more value for our subscribers by expanding our lineup with great original content."

"FUEL TV is one of our fastest growing networks, and adding it to the DISH Network lineup helps satisfy the demand from a rapidly increasing number of passionate viewers," said Mike Hopkins, president of Affiliate Sales and Marketing for Fox Cable Networks. "DISH Network continues to be a valued partner in the distribution of our networks."

FUEL TV features action sports athletes, emerging musicians, celebrities, and breaking news through its original and commissioned series and specials, short-form content, films, and prestigious event coverage. Signature original shows include The Daily Habit, The Weekly Update with Boost Mobile, Firsthand, New Pollution, and FUEL TV presents Camp Woodward. Other top shows include The Captain And Casey Show, Built To Shred, and American Misfits (skateboarding); The Adventures of Danny & the Dingo and The Standard Snowboard Show (snowboarding); Drive Thru: Australia, On Surfari, and FiNS (surfing); The Great Ride Open and Thrillbillies (motocross); Pull (wakeboarding); and Props (BMX).