Industry News 6/2/2009

FUEL TV and Rockstar Hook Up for Mayhem Metal Madness Ultimate Fan Contest

FUEL TV and Rockstar Energy Drink Hook Up for Mayhem Metal Madness Ultimate Fan Contest
Lucky fan gets to join tour for three days, wins thousands in exclusive prizes!

FUEL TV, the 24/7 action sports lifestyle network, and Rockstar Energy Drink Mayhem Festival announce an exciting contest that will give a lucky fan and a guest an opportunity to join the Rockstar Energy Drink Mayhem Festival for an exclusive three-day VIP experience.

Running from June 1 to June 30, 2009, fans can sign up to win the Mayhem Metal Madness Contest at www.fuel.tv/mayhem. The winner will be announced July 10, 2009 on The Daily Habit.

The prize includes flights to and a hotel stay in Philadelphia where the lucky winner will join the Rockstar Energy Drink Mayhem Festival and ride with the tour for three days, wielding official Mayhem VIP backstage passes. They also win a $500 shopping spree at Hot Topic with Metal Blade band Job For A Cowboy, a Rockstar edition Ernie Ball Music Man guitar, and an ultimate Mayhem gift bag worth $250. On top of all the prizes, the winner will also meet every band at the Rockstar Energy Drink Mayhem Festival before flying home and will get to document the experience in a blog on Revolver.com.

“We’d like to thank FUEL TV for including us on this special flyaway contest,” says Metal Blade recording artist Job For A Cowboy. “We can't wait to meet and hang with all our fans at Hot Topic the day of the Philly/Camden show, while we’re on the Rockstar Mayhem tour. We couldn't be more stoked about being on Mayhem this year. We’re going be playing and partying alongside some of our favorite bands and friends.”

The second annual Rockstar Energy Drink Mayhem Festival will feature an amazing line up of rock’s heaviest bands: the main stage features headliners Marilyn Manson and Slayer, as well as Killswitch Engage and Bullet For My Valentine; side stages will host Trivium, All That Remains, God Forbid, Cannibal Corpse, Job For A Cowboy, Behemoth, Black Dahlia Murder, Whitechapel, and the daily Jagermeister band. The World’s Greatest Freestyle Motocross team Metal Mulisha will also be revving up the crowd with their unique style of death-defying motorcycle stunts on all dates.

“The Rockstar Energy Drink Mayhem Festival will be a blockbuster event, one that blends with thrilling live performances with special music-related events and a few yet-to-be-revealed surprises,” say Rockstar Energy Drink Mayhem producer Kevin Lyman. “The result is a concert experience like no other. We’re extremely excited to partner with FUEL TV to give one lucky winner a chance to experience the tour in this incredible fashion.”

FUEL TV will also feature “Mayhem Monday” programming during The Daily Habit for the duration of the tour, including exclusive interviews with the bands and a peek into life behind the scenes at the Summer’s most extreme metal festival. Mayhem Monday air dates will be July 20th and 27th and August 3rd and 10th, check www.fuel.tv for local air times.

FUEL TV will be on site at each stop of the festival handing out all kinds of great giveaways, and blogging nightly about the tour antics and happenings. Make sure to check FUEL TV’s Mayhem website www.fuel.tv/mayhem for all the action and exclusive footage of the festival.

“FUEL TV is ecstatic at the opportunity to develop a long-term partnership with the tour, from programming to offering once in a lifetime opportunities to our viewers through a contest such as this,” says Daryl Berg, FUEL TV Director, Music Supervision and Licensing. “The Rockstar Energy Drink Mayhem Festival is one of the most electrifying music tours of the summer, featuring bands that are favorites of many FUEL TV fans. This is a great opportunity for the trip of a lifetime.”

For more information on the Rockstar Energy Drink Mayhem Festival, fans can check out: www.mayhemfest.com.