Industry News 6/23/2009

FUEL TV Sweeps Seven PROMAX|BDA Awards

FUEL TV Sweeps Seven PROMAX|BDA Awards
Network recognized for excellence in creative promos

FUEL TV, the only network dedicated to the lifestyle of action sports, is pleased to announce it has won seven Promax|BDA North American Design Awards, recognizing the network’s outstanding creative campaigns developed by its award-winning On-Air Promotions department.

"We're thrilled to have our work recognized with such esteemed honors," says Todd Dever, FUEL TV's Creative Director. "A lot of hard effort went into creating these promos and campaigns, and it’s deeply gratifying for the creative staff and our partners to be acknowledged by Promax|BDA.”

FUEL TV’s most notable awards included two Golds – one for the network’s ”Signature Series” in the Art Direction & Design: Image Campaign category, and one for “Looking Thru the B-Sides-Hand Drawn” in the category of Art Direction and Design: Image Promo group. In the Sports Open/Titles category, FUEL TV scored a Silver with “Dew Underground.”

In all, FUEL TV’s creative works were named finalists in a total of 10 different categories.

FUEL TV’s 2009 Promax|BDA Awards:
* Art Direction & Design: Image Campaign-Sports: FUEL TV Signature Series - Gold
* Art Direction & Design: Image Promo-Sports: FUEL TV: Looking Thru the B-Sides - Hand-drawn – Gold
* Consumer Image Publication Advertising Campaign: FUEL TV: Signature Series – Silver
* Art Direction & Design: Topical Promo: FUEL TV: Wake Steady - Silver
* Sports Open/Titles: FUEL TV: Dew Underground – Silver
* Sports Open/Titles: FUEL TV: Firsthand – Bronze
* Art Direction & Design: ID – Sports: FUEL TV: Flawless Victory – Bronze

The Promax|BDA Awards recognize creativity and excellence in design and are regarded as the most prestigious for creative endeavors in the field. Promax|BDA is a global, non-profit association dedicated to being the leading resource for education, community, creative inspiration and career development for marketing, promotion and design professionals within the entertainment/information industry.