Industry News 2/9/2010

Josh Agle Apparel Line “SHAG” Debuts Fall 2010 at Class and Magic








Josh Agle Apparel Line “SHAG” Debuts Fall 2010 at Class and Magic

SHAG Apparel LLC, a young men’s contemporary clothing company, featuring vintage inspired designs, has launched a new clothing brand, SHAG, which will debut in selected stores Fall 2010.

Among the items in the new range from SHAG are pea coats, blazers, wool and angora sweaters, track jackets, yarn-dye and custom printed shirts, garment dyed t-shirts, v-neck tees and heather tees, and classis sportswear styles. Josh Agle, Southern California’s prominent artist of international renown, accentuates the line with custom art, with a unique vintage/mod narrative. SHAG is a unique name derived from the contraction of Josh Agle’s last two letters of his first name and first two letters of his last name.

SHAG provides a true feel of the Southern California lifestyle of surf and mod culture with its classic line of apparel, while remaining relevant to a fast paced lifestyle with accessories and related products for young-minded people.

About SHAG
SHAG, a young new company, is the collaboration of Kevin Rheault and Ben Trujillo.

Kevin Rheaulth, the firm’s President and Creative Director, brings his 20 years of expertise in the apparel industry, from notable ompanies such as Rampage, BC Ethic, Third Rail, and Ezekiel. Ben Trujillo, the Vice President of Sales, brings his 20 years of sales to the company.

The line’s inspiration comes from Josh Agle who has licensed his work to be an integral
part of the designs.

The company is ideally located in downtown Long Beach. The port city of Long Beach is one of the fastest growing international business hubs for the Asian-American market. The company headquarters is geared to address Design, Marketing and Sales. The SHAG Shanghai office is to handle sourcing and production.

Look for the SHAG booth at the Project Las Vegas trade show on February 16-17-18,2010. This will be followed with the Class trade show in Santa Monica on February 27 and 28.

SHAG Apparel LLC 225 Long Beach Boulevard, 224 Long Beach, CA 90802
(562) 308-0169