Industry News 7/23/2010

B$Z: Markovich's Given Skateboards Selects With Switchboard Distribution

Markovich's Given Skateboards Selects With Switchboard Distribution

GIVEN SKATEBOARDS founder Kris Markovich has partnered with Switchboard Inc., a well-known manufacture/distributor of major skateboard brands, including Grind King, Termite Skateboards, Dogtown Skateboards, Layback Longboards, Dick Brewer Hawaii Skateboards, and Cargo Trucks. They have finalized a joint venture became effective on June 10, 2010.

Markovich, a top-professional skateboarder for the last 20 years, is also a well-recognized artist. According to Mark Sweetser, VP of Sales at Switchboard, Inc., “Through this new partnership, Kris has more time to focus on his passion for art and design.
The Switchboard Inc. family, is excited to bring Given Skateboards into its long term distribution plan.”  With this new allegiance, Switchboard Inc. will utilize their back-end operations, sales force, and manufacturing resources to expand the presence of Given Skateboards in the market, and Markovich will focus on creating quality product with an authentic art-driven feel.

About GIVEN SKATEBOARDS

In 2008, Given Skateboards was created by professional skateboarder Kris Markovich.  Markovich based the company on combining the philosophies of skateboarding and art, purifying the creation process, and revolutionizing the outcome of what was and is created.  Formed by skateboarders, and run by skateboarders, Given Skateboards gives the industry a brand that goes back to the pure ideology of skateboarding.  This gives the brand global recognition and respect by the core skateboard market. Go to www.givenskateboards.com for more information.

ABOUT SWITCHBOARD INC.

Established in 2003, Switchboard Inc. manufactures and distributes skateboard brands. Their roster of brands includes Grind King, Termite Skateboards, Dogtown Skateboards, Layback Longboards, Dick Brewer Hawaii Skateboards, Cargo Trucks and accessories, and POD Fins.