Industry News 5/25/2011

TV: FUEL TV Takes Maloof Money Cup Global

FUEL TV Takes Maloof Money Cup Global

World’s Greatest Skateboarding Event Telecast Live Worldwide
Exclusive One-Hour Highlights Programs on Fox Sports Net and FUEL TV
 
           
Fox Sports Media Group’s dynamic entertainment and sports network for young males, announces the live, HD telecast of the Maloof Money Cup New York presented by Vans, the world’s greatest skateboarding event. In addition to the U.S., the network’s multi-day coverage brings the Maloof Money Cup to millions of households around the world through FUEL TV’s affiliates in Australia, Europe and Africa. 

FUEL TV televises the New York contest live from Flushing Meadows-Corona Park, Queens on Saturday, June 4 from 4:00PM to 6:30PM ET and Sunday, June 5 from 4:00PM to 6:00PM ET. The live TV coverage allows skateboarding fans around the world to watch in real time as a who’s who of the best pro skaters, such as Andrew Reynolds, Geoff Rowley, Greg Lutzka, and Dennis Busenitz, compete for the first prize of $160,000, one of the richest purses in skateboarding. FUEL TV also telecasts the Maloof Money Cup event from Washington, D.C. Labor Day weekend, September 3-4.

“We’re excited to bring the Maloof Money Cup back to a worldwide audience through FUEL TV,” says Joe Maloof, Maloof Money Cup founder and owner of the NBA’s Sacramento Kings and the Palms Casino Resort in Las Vegas. “The FUEL TV team knows skateboarding and did an amazing job capturing all the drama and action of the contests last year. Viewers will once again be treated to some of the most exciting skateboarding ever seen. The new head-to-head format this year has skaters battling it out like never before. The excitement and intensity is going to be absolutely incredible for the fans at the contest and those watching at home.”

“This is the second year that FUEL TV has partnered with the Maloof Money Cup to bring the most exciting skateboard contest to millions of viewers live as it unfolds,” says Scott Paridon, FUEL TV VP, Production and Development. “Last year, the world watched live as an epic battle went down between Chris Cole and Nyjah Huston. It was one of the most unbelievable moments in a skateboarding contest. With the unique head-to-head jam format and the best skateboarders in the world battling for an unprecedented prize purse, we’re sure more amazing things will happen during this year’s Maloof Money Cups.”

The live New York telecast features host Pat Parnell (FUEL TV’s The Daily Habit Host and NBC Olympic commentator), Ryan Clements (SPoTlight Productions, Skatepark of Tampa GM, longtime announcer and skateboarding event organizer) and Chris Nieratko (longtime skateboard journalist and owner of NJ Skateshop). 

In addition to the live TV coverage, Fox Sports Net airs one-hour Maloof Money Cup programming featuring event highlights and exclusive behind-the-scenes interviews on Thursday, June 16 at 11:00pm ET (check local listings). The highlights show also air on FUEL TV.

The New York contest has skateboarders battling it out on the pro skater-designed street course that was built for the contest last year and left as a permanent skate park for the community.

For more information on the full broadcast schedule and webcast information, log on to www.fuel.tv/maloofmoneycup.