Industry News 10/5/2011

B$Z: International Association of Skateboard Companies Newsletter

IASC and Moss Adams Partner to Create Hardgoods Size of Market Study
Confidential Survey of Hardgoods Sales Information Will Give Insight to Actual Numbers Sold

IASC has tapped Moss Adams LLP to conduct a completely confidential survey to help you answer questions vital to your business. The 2009/2010 Skateboard Industry Hardgoods Market Survey will gather information and create an aggregate report for IASC members. Participation in the survey ensures your free copy of the results, full of information regarding the international and domestic skateboard hardgoods market.

Hardgoods companies - look for a request to participate in your in-box this month and be sure to participate!
S3 To Translate Public Skatepark Development Guide into Mandarin
New Action Sports Association to Create New Content and Distribute the Guide in Peoples Republic of China

S3 To Translate Public Skatepark Development Guide into Mandarin
New Action Sports Association to Create New Content and Distribute the Guide in Peoples Republic of China

S3, the new Action Sports Association representing the interests of skateboarding, surfing and snowboarding in China, has announced an agreement with the publishers and author of the Public Skatepark Development Guide to publish a Mandarin language edition and distribute it throughout the PRC in the same spirit that the guide is distributed in the US.

The Mandarin Edition of the Public Skatepark Development Guide will be offered free of charge to bona fide organizations, companies and official authorities.

"With skateboarding's growing popularity comes the need for safe facilities to skate in. We're thrilled to see that communities in China now have access to the best skatepark development information available and are looking forward to seeing more great skateparks being built there." stated the guide's author, Peter Whitley, who also serves as Programs Director at the Tony Hawk Foundation.

Announcing the agreement, interim Executive Director for S3, Andrew Manly, said "This is an exciting first step for S3. The proper development of free, public skateparks throughout China and the growth and appreciation of skateboarding throughout the country is very important. It is agreed that cooperation between our organizations can help to further these common goals."
A Mandarin language adaptation of the Public Skatepark Development Guide is seen as a vital tool in furthering the development of skateboarding and skateparks in the country, so the author and publishers have agreed to share its copyrighted content. While the Mandarin version will include many features of the original English edition, new content will be created by S3, subject to meeting the original publishers' criteria and approval, in order to address the particular differences in Chinese custom, law and government regulation.

The original Guide is endorsed by the International Association of Skateboard Companies (IASC), Skaters For Public Skateparks, and the Tony Hawk Foundation. For more information, contact executive director Andrew Manly in UK at or Glenn Brumage in US at

Charity Spotlight: Dyrdek, Hawk, and Skateistan; Building Safe Spots, Skate Plazas and Skateparks. Plus #Askate Digital Grant-raising Gone Viral
Dyrdek Foundation to Host 2nd Annual Fundraiser at the Fantasy Factory.

A limited amount of tickets are still available for the 2nd annual Dyrdek Foundation Fundraiser. Rob will host Hollywood celebrities, pros, and If we know Rob, attendees can expect the unexpected. The event raises funds which go toward the SK8 4 Life Progra, building Safe Skate Spots as well as Skate Plazas.

Check out the Rob Dyrdek Foundation for more information

Skateistan Raising Funds for DIY Skatepark in Kabul

Skateistan, the NGO skateboarding school in Afganistan is using Crowdrise to raise funds for a DIY concrete Skatepark and needs your help. This will be the first concrete skatepark in Kabul, and will give Afghanistan's rising skateboard talent a safe new venue to skate and have fun at. High fencing around the property will also allow the girls of Skateistan a rare opportunity to skate outside in privacy Donate Now! Skateistan has also been nominated to become the "Peace and Sport Image of the Year" be sure to vote for Skateistan before October 6th.

Stand Up For Skateparks Las Vegas Fundraiser Tickets Available

Hot on the heels of a successful and sold out Beverly Hills event, the Hawk Foundation has limited tickets available for the Red Rock resort event in Las Vegas. This fantastic family-centric event is always sure to please with a live musical performance, tons of great auction items and skate & BMX vert demos. Funds raised from Stand Up for Skateparks go directly to help improve the lives of at-risk youth through the creation high-quality public skateparks in low-income communities across the U.S.

A.skate Uses Digital Outreach to Win $50,000 Grant from Pepsi Refresh!

The A.skate Foundation, the non profit that allows children with autism to be a part of our social world through skateboarding, prides itself on utilizing grassroots efforts to promote and sustain the foundation. With limited resources, A.Skate has devised unconventional ways to broaden their audience and recruit new A.skate supporters.

In their most recent endeavor to win a $50,000 grant from Pepsi Refresh A.Skate was able to focus efforts through social media apps, and put a twist on their usual use, to promote A.Skate. Using the Instagram #askate hashtag instabomb was a huge success and allowed people like Jim Thiebaud, Eric Koston, Sean Malto, Jamie Thomas, and many others to inspire their followers to support the campaign. In the end, these free investments in digital outreach were crucial tools for A.skate, which ended up a top 10 finalist and won the $50,000 grant to help expand their program.

A.skate would like to thank everyone who had a part in helping make this a huge success!

The International Association of Skateboard Companies (IASC) is the not-for-profit trade association of skateboarding. Formed in 1995, IASC is a diverse group of skateboard manufacturers, distributors, contest organizers, private skateparks, and individuals. IASC is a collaboration of people passionate about skateboarding- with the single aim of protecting the integrity of skateboarding and pushing skateboarding forward on a global level. For further information, please visit