Industry News 8/8/2012

MUSIC: Sal Masekela, a.k.a. Alekesam, releases his first full-length album "The Sound of Alekesam"

Sal Masekela, a.k.a. Alekesam, releases his first full-length album "The Sound of Alekesam"

Given the opportunity to press pause on a thirty-nine year existence dedicated to celebrating the creativity of others, and finally look inside at what it is that YOU have to give... What would you do? What would you make? What story would you tell? Selema Masekela decided he'd make his record. He decided that the voices in his head and heart were not crazy and deserved to be heard. Decided to team up with his cousin Sunny Levine and a few trusted musicians in a small studio in Los Angeles and embark on a ten week adventure. Write songs and simply see what happened. The Sound of Alekesam is what happened!

Alekesam is the black cowboy, riding a dolphin, from Venice Beach, CA by way of NY and San Diego. The Sound of Alekesam is the sound of a state of mind to the connoisseur of sound, an original sound. Hearing is truly believing, transporting, soundscaping. Hearing imagery, seeing sounds, a philosophy in sound. It's here, he is here, shoveling sunshine.

Do yourself a favor and head to http://www.iamalekesam.com/ to download the album for free.

Written by Selema Masekela, Sunny Levine, Eamon Ryland, Giuseppe Patane and Zach Cowie. Produced by Sunny Levine. Performed by Alekesam.